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B2B Marketing Plan; A Compelling Case for B2B Content Marketing

Inbox Insight

Part 3 of our B2B marketing planning mini series, this article tackles the Marketing Strategy stage of the B2B Marketing Plan. Now we’ve got the basics out of the way, let’s see how you can create a winning B2B marketing strategy that delivers the outcomes you planned for.

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B2B Marketing Plan; A Compelling Case for B2B Content Marketing

Inbox Insight

Part 3 of our B2B marketing planning mini series, this article tackles the Marketing Strategy stage of the B2B Marketing Plan. Now we’ve got the basics out of the way, let’s see how you can create a winning B2B marketing strategy that delivers the outcomes you planned for.

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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

Is packed with shareable stats and quick-hitting insights (40%). And here’s what the Content Marketing Institute’s study turned up: “One interesting finding is that the percentage using storytelling/evoking emotion increased significantly this year. Uses data and research to support claims (52%). Is research-based (40%).

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Customer Advocacy: The Biggest Shifts Happening in Marketing Strategy

SmartBug Media

As we kick off our marketing plans for the new year, entering what to me feels a bit like an unknown abyss, it’s hard to make any sort of predictions. 2020 threw us (by us , I mean “the collective marketing leaders of the world,” us ) a freaking curveball that we’re all still feeling a bit crippled by.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

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B2B Content Marketing Statistics and What They Mean

ClearVoice

Looking down the barrel of a business-to-business (B2B) content marketing plan can be stressful. But when you get it right, B2B content marketing can have a huge impact on the success of your organization. Here are some stats on different B2B content marketing strategies.

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25 Content Marketing Stats to Guide Your 2017 Strategy

SnapApp

That’s why we’ve gathered 25 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2017. Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. Content Marketing Stats for 2017. Content Marketing Institute. .