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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” It’s where you link to when you leave a comment elsewhere.

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Business Blogging – Do You Have What It Takes?

Webbiquity

Whether you are sharing information primarily through writing, audio (podcasting) or video blogging, it all starts with the ability to tell a story, weave a narrative, or present an idea in an organized and coherent fashion. What separates blogs from other forms of writing (white papers, articles, e-books, etc.)

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B2B Blogging Trends for 2011

Webbiquity

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Increased search engine visibility, targeted traffic and enhanced brand image are just a few of the benefits of business blogging. So what’s next for B2B blogging? Share this on Bebo.

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Corporate Websites vs. Blogs – Similar Goals, but Very Different Tools

Webbiquity

Though the ultimate objective of either a website or blog is ultimately to drive increased sales, the two platforms have fundamentally distinct characteristics. Here are six key differences between business blogs and websites. Blog: frequently updated content. On a blog, they can also be contributors. Tweet This!

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Social Media Marketing Strategies for 2010

Webbiquity

Buyers are most interested in price for items like a popular model of flat screen TV, common office supplies or today’s lunch; but they are seeking thought leadership when considering hardware, software or services to solve a vexing business problem. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Tweet This!

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Content Curation in B2B Marketing

Online Marketing Institute

Business buyers typically seek additional information and resources for information on business products and services. It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Consider Netconcepts. Other stuff?

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? Submit guest post ideas to rburnes[at]hubspot[dot]com. Some perceived this "new" practice to be frivolous.

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