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Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook.

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Top seven chatbot platforms and tools available

ClickZ

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Botsify, with its chatbot builder service, promises to reduce business cost increases from outsourced services and internal workforce, as well as to generate leads from different sources. Allows you to acquire leads from comments on Facebook. Product USP.

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Flaunt your humanity: P&G’s former CMO Jim Stengel on the Next Era of Marketing

Adobe Experience Cloud Blog

Many leading brands that are launching initiatives are going in this direction, like Marc Mathieu’s Project Sunlight initiative for Unilever. Embracing your brand’s ambitious purpose is the antithesis to broadcast or mass marketing. Google is well placed. It’s where so many of the leading brands are going and have gone.

CMO 48
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Humans of Marketing: Ricardo Diaz

Conductor

Ricardo Diaz, who leads the SEO technology platforms at Amway, sat down with Humans of Marketing to discuss his non-traditional journey from manufacturing to marketing, his commitment to making a positive impact in the world, and the unique conversation starters he keeps on his desk. Christine: Talk to me a little bit about reading.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

. • Ryan Squire – Social Media Program Director at The Ohio State University Medical Center. • Bob Stanke – Community Manager, Interactive Community Manager | Social Marketing Strategist at Life Time Fitness. • Shwen Gwee , Lead New Media Communications, Vertex Pharmaceuticals. • Charlie Schick , Sr Media Producer, Children’s Hospital Boston. • (..)

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Publishing’s revolutionary breakout: always-on, multi-way connections in shared life spaces

Biznology

This new communications paradigm could be the only way for publishers to take back the lead and re-capture both advertising and content displays. 1 in every 5 Facebook videos is a live broadcast, created by Facebook users to share daily moments between individuals and groups. Most patent citations come from world-leading companies.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. This is important in the social sphere as the algorithms sites like Facebook and Google use are critical for developing content-sharing strategies. Google+ - Google+ is Google's new social network.