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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

We’ve all received emails that show signs of poor preparation or strategy. An email marketing expert can help optimize each part of your funnel. Consider the following before you send your first email campaign: Do we need to fix foundational marketing/sales problems? Do we have universally understood goals for email?

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Beginners Guide to UTM Parameters for Better Conversion Tracking

Huptech Web

You might be tossing a wide net across the digital, utilizing various marketing strategies, and yet, without a way to pinpoint what’s working and what’s not, it’s like sailing in the dark. Marketing Automation Software: Many marketing automation platforms and email marketing tools have built-in UTM generation features.

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9 Website Marketing Ideas for Manufacturing Companies

Brandpoint

Make sure that when you implement case studies you link the case studies to relevant pages of your website, like industry pages and service pages. You can also link them in blog posts, send them in email campaigns and post them on social to draw traffic back to your website.

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What Is Demand Generation?

ClearVoice

You will also learn how to address challenges, take advantage of opportunities, and capitalize on marketing automation tools. Demand generation encompasses a wide range of sales and marketing initiatives designed to develop interest in a company’s products or services and convert leads into customers.

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Hubspot Alternatives

TrustRadius Marketing

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . Hubspot: Getting to Know a Marketing Automation Favorite. Let’s jump in.

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How to Create Squeeze Pages That Generate Tons of Leads

Hubspot

Send an automated message reminding users why they gave you their email address. Something that says thank you, gives users the content offer and lets them know what types of emails to expect from you and how often. Follow up with a drip-email campaign that will move them down the funnel and closer to a purchase.

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Revolutionizing Experimentation: The Game-Changing Impact of an API (+ How the Convert API Works)

Convert

If you’re a Convert power user, you’ve undoubtedly tried to do one of the following: obtaining and adding performance data to your personal dashboards developing a results widget for your CMS setting up email notifications for yourself to notify you when a milestone is reached (e.g., The third advantage is potential.

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