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How to Use Email Automation to Nurture Prospects

Zoominfo

Though email is an extremely effective communication channel that’s ever-evolving, it’s one of the most time-consuming. Compared to B2C marketing strategies, B2B marketers and sales professionals rely on educating their audiences to gain more leads and conversions. It’s all about appealing to their specific interests and needs.

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How to Use Email Automation to Nurture Prospects

Zoominfo

Though email is an extremely effective communication channel that’s ever-evolving, it’s one of the most time-consuming. Compared to B2C marketing strategies, B2B marketers and sales professionals rely on educating their audiences to gain more leads and conversions. It’s all about appealing to their specific interests and needs.

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10 Easy Email Automations You Need to Implement Today

GreenRope

It’s a great way to keep your audience up to date with the latest news, promotions, events, and information about your business. This filters out spam and bot accounts, so they don’t waste space on your email lists. Pro tip: Auto-responders are always attached to forms. Confirmation Email Upon Sign Up.

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How-to Turn Your Physical Events into Webinars

ActiveDEMAND

With Coronavirus and social distancing becoming a reality, many companies are looking for options to turn physical events and conferences into virtual ones. With that in mind, we thought we’d share our recipe on how we do webinars. Webinars have several key factors for success: Promotion to get a decent number of attendees.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

One of the most effective ways to not only increase search engine visibility and showcase your expertise in an industry, is to keep an up-to-date blog. It takes a while to get into the groove of including all of these elements, but once you do, you will generate a highly effective post every time. Marketing takes many shapes and forms.

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13 Business Goals You Can Achieve Through Email Marketing

Convince & Convert

A cost-effective , easy to implement, and versatile tool that makes most other marketing tools look one-dimensional. Without fail, each one of them has a Buy button that takes the user to the business’ website and leads (hopefully) to a sale. You can even ask users to confirm their attendance by clicking on a URL. Take a look.

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What You Need to Know About Creating a 'Do Not Reply' Email

Hubspot

During my summer break in 2009, I was sitting on my couch, watching Disney Channel, and eating a snack -- chips and salsa to be exact. Well, chips and a one gallon Tupperware full of my aunt's famous spicy salsa. While I'm watching TV, all of a sudden, I accidentally drop the entire gallon of cold salsa on my lap.