Lenny's Newsletter

AUGUST 8, 2023

If you’re not a subscriber, here’s what you missed this month: How today’s top consumer brands measure marketing’s impact How Shopify builds product What is good free-to-paid conversion Subscribe to get access to these posts, and every post. Let’s get started with step one: coming up with a great idea.

Startups 52

Startups Work Management CPO Enterprise Management 52

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " But how can one pull off that kind of growth -- especially with a limited budget and resources?

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Online Marketing Institute

JULY 31, 2009

As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

NOVEMBER 2, 2010

Theyre missing out on a hugely powerful asset. For me, its always been a bit of a spurious debate (the two clearly overlap on almost all dimensions). But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. But there is no such thing.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Webbiquity

JANUARY 19, 2011

It’s also frequently written about in popular blogs and online publications, though strangely almost no one uses the term. Or maybe it just hasn’t caught on. Sally Falkow reports research on new influences in the B2B buying process (e.g., Don’t say those words!) of the past year.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

GreenRope

JANUARY 21, 2016

Our brands are judged by customers, but when one customer decides to take up his or her pitchfork and demand justice, what do we do? Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? Many companies, especially big companies, drop the ball on service.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Ranking 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all. The survey generated over 270 responses from B2B marketers - and the results are in! Google Analytics. Only one of the white papers requires registration and all were published within the past year.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Buzz Marketing for Technology

JUNE 27, 2008

This article is the concatenation and update of three previous articles on Personal Knowledge Management (PKM). It will be published later this year as a chapter in a compendium book on emerging trends in KM. Dave Pollards environmental philosophy, creative works, business papers and essays. September 2006. MADE IN CANADA.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Webbiquity

FEBRUARY 16, 2017

Every individual on the team needs a clear view of their deliverables, deadlines, and all the information they need in order to complete their tasks. Such coordination can be challenging even when all team members work in the same office. A tool to organize projects, internal communications, and client work in one place.

Enterprise Management 230

Enterprise Management Marketing Automation Services Work Management Marketing Management 230