Lenny's Newsletter

SEPTEMBER 24, 2023

Wise allows anyone to send money in more than 60 currencies to over 160 countries at low cost, and throughout its history has grown primarily through word of mouth.

Word of Mouth 111

Word of Mouth WOM CPO Marketing Analytics Tools 111

EveryoneSocial

JUNE 18, 2019

All of these alliterative acronyms speak either directly or indirectly to word of mouth marketing, but how do they pertain to the most prominent form of emerging advertising: employee advocacy? Word-of-mouth, the other 8th-wonder of the world. Word of Mouth Marketing, Or Why WOMM Has Always Been The Bomb Dot Com.

Word of Mouth 52

Word of Mouth WOMM WOM Paid Search Agency 52

Navigate the Channel

MARCH 17, 2023

You may depend heavily on referrals and word-of-mouth to grow your business, but as much as WOM and referrals form the foundation of a successful business, those tactics alone won’t sustain the growth needed to meet your long-term sales goals. Go back to the early mention of referrals and word of mouth as marketing strategies.

Top of Funnel 65

Top of Funnel Marketing Strategy Marketing & Strategy Planning 65

Vision Edge Marketing

JANUARY 9, 2013

This metric is increasingly important given the brand impact of social media, word of mouth, social networks, etc. These should be the foundation for some of your marketing objectives and metrics and will require investing in research, data collection and analysis. Recently we’ve been asked about measuring brand equity.

Word of Mouth 100

Word of Mouth WOM Allocation Lead Scoring 100

Huptech Web

APRIL 30, 2024

By WOWing them, you get WOM (Word-of-Mouth). All these are based on the past purchase history of millions of customers so that they can help shoppers find products that are complementary to the products they are already interested in. It’s as simple as that!

Purchase 52

Purchase Examples Lead Ranking Click Rate 52

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. Word of Mouth (WOM) - Customers who have a pleasant experience while engaging with your brand, even while waiting on hold, may have the propensity to share it with their friends.

Work Management 128

Work Management Marketing Management Service WOM 128

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. Word of Mouth (WOM) - Customers who have a pleasant experience while engaging with your brand, even while waiting on hold, may have the propensity to share it with their friends.

Work Management 127

Work Management Marketing Management Service WOM 127