B2B Memes

AUGUST 10, 2012

So when DVorkin talks about integrating his advertisers’ content-marketing efforts into the Forbes brand, I worry that he’s really talking about advertorial. AdVoice, he says, is “a fully transparent way for marketers to publish and curate content on Forbes.com and in our magazine.”. But is transparency an adequate defense?

Advertorials 100

Advertorials Disintermediation Content Marketing Advertising Agencies 100

B2B Memes

AUGUST 10, 2012

So when DVorkin talks about integrating his advertisers’ content-marketing efforts into the Forbes brand, I worry that he’s really talking about advertorial. AdVoice, he says, is “a fully transparent way for marketers to publish and curate content on Forbes.com and in our magazine.”. But is transparency an adequate defense?

Advertorials 100

Advertorials Disintermediation Content Marketing Advertising Agencies 100

KoMarketing Associates

NOVEMBER 15, 2013

Creating whitepapers and targeted blog posts is a great way to pick up links organically, without having to worry about being penalized. What does Google think about advertorials, native advertising, and editorial content? An advertorial is another word for a paid editorial written for advertising purposes.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

Contently

APRIL 20, 2016

To the average viewer, the magical moment seems organic, as if Disney quickly threw together a commercial to take advantage of Simms’s “spontaneous” announcement. The practice is another form of native advertising, except it relies on social media influencers rather than in-house advertorial. Subtle this is not.

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

Outbrain

AUGUST 15, 2018

For shorter character limits, focus on directness; for longer advertorials, be creative about including anecdotes, testimonials, expert quotes, and more to better engage your audience. Do: Be transparent with your labeling. With that in mind, your copywriting should suit the format of your ad.

Paid Content 35

Paid Content Copywriting Advertisements Advertising 35

Navigate the Channel

SEPTEMBER 13, 2023

As humans doing human behavior, they assess your competency or capability, your reliability (or your products’ reliability), your integrity, your empathy or compassion and your honesty or transparency. In today’s social media-dependent marketplace, this type of connectivity helps to establish a high level of trust in your organization.

Trust Marketing 65

Trust Marketing Content Marketing Ad Building Tips 65

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). June 8, 2010. Slideshow) , February 19, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100