article thumbnail

Seven Ways to Create Killer Marketing Videos [Infographic]

Webbiquity

Marketers are embracing the medium to produce several different types of videos including branding, customer education (explainer videos, tutorials), thought leadership, and client testimonials. Psychographics: What do they are about? Google loves it, too: video can increase organic search traffic by as much as 157%.

article thumbnail

Audience engagement: What it is and tips to improve it

Sprout Social

Use visual storytelling Users respond more favorably to posts that include visuals like graphics, videos and photos. Chanel’s Instagram account provides an excellent example of visual storytelling. Webinars Webinars are an excellent medium for Q&A sessions. Here are some of our favorite strategies for you to try.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Voice-Activated Tech Will Change Content Marketing

Content Marketing Institute

Actually, that whisper is more of a shout, and it’s “Echo”-ing across the digital landscape, as voice-response technology is rapidly emerging as the most disruptive force to hit the industry since the internet became a visual medium. Call-and-answer storytelling. Just how loud will this sonic boom be? Image source. Click To Tweet.

article thumbnail

How B2B Marketers can stay close to their Customers

Valasys

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

article thumbnail

75 PPC Influencers Who Are Changing The Game

Atomic Reach

His focus area lies within local and seasoned paid SEO strategies for small and medium businesses across the USA and Canada. Marty Weintraub is an author, speaker, and entrepreneur focused on psychographic targeting in the digital marketing field. He is an advocate of digital storytelling and an expert in seasoned growth marketing.

article thumbnail

How to Create Branded Content for Your Business: A 5-Step Guide

Spiralytics

Well, the best solution is to reach out and touch target audiences with compelling storytelling. Native advertising is a type of paid marketing where ads look and feel like other content in the medium they appear. With these five tips, you will master brand storytelling and skyrocket brand visibility in no time.

article thumbnail

SMX East 2017 Day 1 – Online-to-Offline, Shopping, Display

QuanticMind

Reporting & Analytics: “Effective Data Storytelling: The Key to Search Reporting” by Michael Barthalow. Your second campaign, the brand campaign, should be set to medium priority and will catch any spillover traffic. Effective Data Storytelling: The Key to Search Reporting By Michael Barthalow.