Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S. Otherwise, good luck.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Online Marketing Institute

JANUARY 4, 2011

After having witnessed the bubble burst and its lingering effects on stability on the job front, Mark established an interactive marketing agency and has cultivated it into one of the most respected search engine optimization firms in the United States.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Convince & Convert

FEBRUARY 15, 2010

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Industrial Marketing Today

SEPTEMBER 27, 2010

Please share with your friends and followers: Related posts that may interest you: Social Media and B2B Marketing Do Pair Well Social Media Marketing: Time Trap or Opportunity Magnet? Social Media with Email Marketing – is it the Super Combo? His comment to me was “This is fantastic!

Social Media 60

Social Media Social Marketing Media Planning 60

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations. Great post!

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

FEBRUARY 5, 2010

I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A white label version for agency use is also in the works.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 21, 2010

Jason Baer Kerry – I absolutely love your comment about social media not being a specialized skill. I agree completely, and that philosophy is fundamental to the consulting I do for ad agencies and PR firms. Especially social media, but even SEO, PPC, email, etc. Especially social media, but even SEO, PPC, email, etc.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

JUNE 22, 2010

Social media is (or will be) for every company, because customers will eventually flat-out demand that you interact with them there (the same way they previously insisted on interaction via phone and email). You can’t rely solely on me or any other consultant or agency to turn the tide in your organization.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Scoop.it

MARCH 11, 2021

Automatic content import using RSS or a sitemap. As you start adding pieces to your content hub, you’ll also want to tag them for easy filtering later on. Tags in Scoop.it are simple to generate and add to each piece: Once the pieces in your content hub are tagged, you can add a list of tags to your content hub.

Curation 67

Curation Advertising Agencies Press Content 67

Convince & Convert

JULY 28, 2010

link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Also, the ability to tag sources and posts for later reporting or creating listening streams is often important to consider.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

SEPTEMBER 21, 2010

You may need to engage in some brand anthropology, and have an agency help you find your one thing. Social media is about people, not logos. I have subscribed to your rss feed as well. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Apple = Innovation. Disney = Magic. How Will You Be Human?

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 8, 2010

Seth Godin predicted that RSS would kill email. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. link] [link] Bob Johnson 5 predictions of the end of email, 2004 to 2010 (RSS to FB): Why it isn't happening soon at [link] [link] Allison B.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

MARCH 22, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

B2B Marketing Savvy

JULY 9, 2009

For updated reports, article trackers and other Adv/Marcom postings, please subscribe to my RSS feed. Media Buying: DIY (Or Not?) Media agencies with an international presence have more in-depth knowledge of local language media vehicles. Media Buyer/Agency Competencies: Gotta have equal time here.

Buy 40

Buy Advertising Agencies Paid Search Agency Media 40

Convince & Convert

APRIL 8, 2010

Also, what are the hidden price tags on this toy? When I'm clearing emails or reading (RSS, web, ReadItLater, etc.), Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. How long would that take?

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

MARCH 16, 2010

New Features Aren’t Being Used Last Fall, Twitter rolled out the option for users to “tag” their location onto Tweets, to add geographical context. Tagging people with @ within status updates? Regardless of the reason, as the current teen population ages, it threatens Twitter’s preeminence unless adoption rates soar.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 21, 2010

It’s a good choice for agencies, too. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Note that nearly 40% of all subscribers to this blog are via email, not RSS. The 39 Social Media Tools I’ll Use Today [link] [link] ?

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

SEPTEMBER 23, 2010

Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. link] [link] Agence C2BI Kurrently va révolutionner la recherche en couplant les résultats Twitter avec ceux de Facebook ! It's weird on RSS.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Online Marketing Institute

OCTOBER 31, 2010

It’s a good choice for agencies, too. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Note that nearly 40% of all subscribers to this blog are via email, not RSS. The 39 Social Media Tools I’ll Use Today [link] [link] ?

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JUNE 28, 2010

Description of Content: This chart and glossary will show businesses how to select the most appropriate social media success metrics, based on their business goals and availability of specific data. What Questions Does This Content Answer for Them: What social media success metrics should I be paying attention to, and why?

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Social Media Media Webinar Metrics Marketing & Strategy 128