KoMarketing Associates

APRIL 9, 2019

Want more leads? Maybe… but probably what you really want is better leads. It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. Leads that become closed deals and real revenue. Only 46% said it was lead quantity. Google Trends.

High Quality Lead 215

High Quality Lead PPC Lead Generation Budget Programs 215

Convert

NOVEMBER 13, 2023

It’s a tool for testing and improving your product while you continuously develop it. Tech giants like Booking.com, Netflix, Meta, Google, Microsoft, and Amazon have been testing hypotheses to enhance their products and services for decades. Nowadays, they conduct up to 10,000 tests each year.

Product 52

Product Lead Ranking A/B testing Sample 52

Unbounce

JULY 12, 2023

James is our senior creative director and leads our in-house full-service agency. And I know I’ve spoken at great length with Garrett, our Lead Content Specialist here at Unbounce, and he just polished a 6,000 word white paper on CRO , and used Chat GPT throughout the process. Once again, my co-host is James Thompson.

Paid Search Agency 98

Paid Search Agency Advertising Agencies Ad Agencies Lead Ranking 98

seo.co

JANUARY 12, 2022

The value proposition of marketing automation is simple. Assuming you have a list of 20 tasks to do in a day, and automation can take care of 5 of them, you’ll instantly save 25 percent of your time—which you can then devote to more high-value efforts, like brainstorming, analyzing, or making new connections. Contactually.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Automation CMS Development 98

Convert

NOVEMBER 2, 2020

The right A/B testing software can help you generate more leads and sales and maximize the potential of your landing pages. With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? How can you find the best A/B testing platform to optimize conversion rates?

Conversion Rate 90

Conversion Rate Marketing Automation Services Budget Programs Marketing AI 90

Convert

MARCH 21, 2023

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. Heatmaps are a way to visualize data values with colors. Hotness represents a higher data value.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Unbounce

JUNE 23, 2023

Garrett is our content lead. I was super excited to see that Meta announced this week AI-powered tools to streamline ad processes, so text variation automatically creating multi variants supported by image creation to support the variants, all supported by cropping and sizing to do the same. My co-host is Garrett.

Paid Content 95

Paid Content Paid Search Agency Budget Programs Top of Funnel 95