KoMarketing Associates

DECEMBER 27, 2017

A post shared by KoMarketing (@komarketing) on Dec 18, 2017 at 4:06pm PST. What a year 2017 has been. KoMarketing’s Top 10 Posts of 2017. It has been an incredible team effort in generating over 200 content marketing assets throughout 2017. 30 SEO Best Practices for B2B Organizations in 2017.

Paid Search Agency 197

Paid Search Agency SWOT PPC Case Study 197

KoMarketing Associates

MARCH 23, 2017

Note: The following post is an overview of the presentation given at SMX West 2017. Here are a few resources: Keyword SWOT analysis: Finding your content opportunities. The full presentation can also be downloaded here. One of the things I love the most about marketing is the psychology behind it. But I digress.

Top of Funnel 192

Top of Funnel SWOT Marketing & Strategy Buyer's Journey 192

xiQ

OCTOBER 4, 2023

Founded in 2017, xiQ combines cutting-edge AI with deep analytics to provide real-time account intelligence, marketing engagement metrics, and actionable intent data. Its ability to simplify the SWOT analysis process is revolutionary. Consider a team that once manually mapped SWOT insights to offers or strategies.

SWOT 62

SWOT Analysis Intent Data Training 62

Circle Studio

NOVEMBER 23, 2021

SWOT analysis on steroids. Taking a hard and regular look at your firm’s SWOT is foundational for moving towards a more strategic approach to your marketing. Competitive analysis is another foundational element of elevated strategy and it goes hand in hand with SWOT. Deeper evaluation of the competition.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

DiscoverOrg

FEBRUARY 21, 2019

Conduct a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis with your marketing and sales teams to identify these areas, and then don’t be afraid to shift your direction. A 2018 HubSpot survey reports that 73% of marketers feel generally or tightly aligned (up from 22% of companies reporting close alignment in 2017!).

CMO 176

CMO SWOT Advertising Agencies Budget Programs 176

Marketing Insider Group

NOVEMBER 18, 2020

One of the most common ways to get started is by using your marketing agency or internal committee to identify your top five to ten competitors and conduct a SWOT analysis for each. During the Sirius Decisions 2017 Summit in Las Vegas, Lynsay Russell of Medtronic discussed how ABM proved beneficial for their organization.

Resource Management 360

Resource Management Demand Generation Agencies CMS Development Work Management 360

Marketing Insider Group

AUGUST 30, 2019

One of the most common ways to get started is by using your marketing agency or internal committee to identify your top five to ten competitors and conduct a SWOT analysis for each. During the Sirius Decisions 2017 Summit in Las Vegas, Lynsay Russell of Medtronic discussed how ABM proved beneficial for their organization.

Resource Management 100

Resource Management Work Management CMS Development Marketing Management 100