Customer Experience Matrix

JANUARY 7, 2010

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. What will 2010 bring? Tags: 2010 predictions demand generation marketing automation b2b marketing. 2009 was a year of tremendous growth for demand generation systems (a.k.a.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Work Management 120

Adobe Experience Cloud Blog

DECEMBER 7, 2010

Marc Benioff, in all his grandeur, hit the stage loud and proud sharing the success over the past year ranging from improvements to the service cloud to the mass adoption of Chatter to the acquisition of Jigsaw. Jigsaw- Data Cloud. 500 people have signed up for Jigsaw since the acquisition. Force.com Platform. And the big news?

Enterprise Management 48

Enterprise Management Jigsaw Work Management Salesforce.com 48

Biznology

FEBRUARY 13, 2015

Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Of the four, no experienced B2B marketer disagrees that the targeting, segmentation and list element is the most important. In most B2B campaigns, the objective is to find new potential customers.

List Brokers 80

List Brokers Ad brokers B2B Work Management 80

Customer Experience Matrix

JANUARY 5, 2010

I’m pleased to report that the 2010 edition of the Raab Guide to Demand Generation Systems is officially available today, with updated entries on all vendors (alphabetically: Eloqua , Manticore Technology , Market2Lead , Marketbright , Marketo , Neolane and Silverpop Engage B2B ). So much for 2009.

Marketing Automation Services 120

Marketing Automation Services Manticore Market2Lead Marketing Automation 120

markempa

MARCH 30, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Lead Scoring 120

Adobe Experience Cloud Blog

SEPTEMBER 28, 2009

This year’s MarketingSherpa B2B Marketing Summit was a great success. Demandbase was excited to talk about their successful webinar, All Star Email Campaigns , a must see for any B2B online marketer. And Amy Hawthorne of Reachforce told me about new content on the Reachforce blog, The B2B Lead.

Reachforce 48

Reachforce Jigsaw B2B Marketing Work Management 48

MLT Creative

SEPTEMBER 20, 2011

Tripled investment in research and development (as promised at HUG 2010). Enriched customer info from Hoovers and Jigsaw. Martine Hunter is the creative director of inbound marketing with the Atlanta advertising agency, MLT Creative , which specializes in B2B marketing. Purchased Performable, Compete.com, and Oneforty.

Top of Funnel 40

Top of Funnel Advertising Agencies Jigsaw Funnel Advertising 40