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Top 50 B2B Content Marketing Influencers and Experts To Follow #CMWorld 2023

Top Rank Marketing

For the past 15 years top marketers from the world over have gathered for one of the world’s most comprehensive content marketing events, and this year’s Content Marketing World returns again for expanded networking and learning. Content Marketing World 2023 takes place September 26 – 28 both in-person in Washington, D.C.

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Behind the Brilliance: The Mind of a Marketer with Evy Wilkins

Engagio

One of the customers that we invited was Evy Wilkins , VP of Account Based Marketing at Traackr. Traackr is an influencer relationship management solution that consolidates influencer discovery, management and insights for global brands. Another value of the Traackr marketing team is empathy and specifically, empathy with our buyer.

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SEO Basics for Non-SEO Experts

Heinz Marketing

Build relationships with content creators like bloggers, journalists, podcasters, event producers, or researchers to create links and therefore drive SEO benefits for your pages. . GroupHigh , Onalytica , BuzzSumo and Traackr are all influencer marketing platforms that you could utilize to connect and collaborate with influencers.

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15 Unexpected Ways to Get More Agency Clients This Year

BenchmarkONE

Connect with them using a tool like Traackr and start building a relationship. Many of these events are constantly looking for speakers and offer some exciting audiences. Alternatively, you can sponsor some or even launch your own meetups and events. Don’t let a recession get your agency down.

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Get Your ABM on at Dreamforce!

DemandBase

Dreamforce is nearly here, and companies and attendees from across the globe are gearing up for the big event. With all the events and sessions to choose from, the fear of missing out can’t be ignored. Speakers: Kirk Crenshaw, CMO, Traackr; Nate Skinner, VP Product Marketing, Salesforce; Peter Herbert, CMO, FullStory.

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How Much Should You Pay Social Media Influencers?

Sprout Social

New influencer marketing research from Traackr found the top influencer marketing goals to be improving brand advocacy (94%), expanding brand awareness (92%), and reaching new target audiences. Or are you looking to form a longer-term relationship with the influencer, including co-creating content that lives on both of your platforms?

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How Your Content Marketing Can Get an Extra Lift From Influencers

Adobe Experience Cloud Blog

Identifying potential influencers to partner with can be tricky, but there are tools that can help, such as: Traackr. Event access? Are willing to partner with you in a mutually beneficial relationship. Little Bird. Do you have a relevant audience to share with the influencer? Can he or she publish on your content platform(s)?