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Small Business Marketing Ideas & Tips for SMB Business Owners

Outbound Engine

It’s always a good time for business owners to think about the most effective small business marketing ideas. Here is a list of small business marketing ideas and tips to give you a competitive edge. If you’ve been neglecting your database, your entire marketing strategy could be off-kilter. Talk about opportunity lost!

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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing small- or medium-sized businesses (SMBs) — those with a 1% increase in revenue or more in a six month period — are 59% more likely to use marketing automation. Growing SMBs are also 23% more likely to use email marketing software. Get more sales and marketing best practices for small businesses.

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#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community. A1: Test out terms and see which get the best results via: IG Location, Twitter, or IG hashtag. And markets that you're in – or want to be in. SproutChat. SproutSocial A4. SproutChat.

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Vote for Your Favorites in the B2B Twitterer of the Year Awards

Webbiquity

Nominations and voting are now open for the B2B Twitterer of the Year (B2BTOTY) awards. Here’s your chance to recognize your favorite B2B organization or individual for their exceptional Twitter skills. National / International B2B Services. • B2B Small to Mid-Sized Businesses (B2B SMB). • B2B Twitter App.

Twitter 100
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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Every B2B marketer knows we are in a period of rapid change. Marketing technology (martech) is advancing quickly. But how can B2B marketers most effectively achieve those results? How can marketers efficiently meet both buyer expectations and their own corporate objectives? Or at least, not important yet? HubSpot ).

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Why we care about AI in marketing

Martech

To engage customers in a personal way, at a very large scale, AI or machine learning is essential. Artificial intelligence (AI) in marketing leverages machine learning to make automated decisions. With AI, brands can boost the ROI of marketing campaigns through predictive modeling, advanced segmentation, and personalization.

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Why Is ABX the Next Big Thing in Marketing? Experts Weigh In

Engagio

Marketing will never be the same. ABX represents the next evolution of account-based marketing , and — we believe — a realization of this model’s true potential. In simple terms, it involves reframing ABM and B2B go-to-market strategy through a distinct customer-experience lens. Follow Gerry on LinkedIn and Twitter !