Remove Search and Find - SEO Your Press Release
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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Technology and software vendors realize how important SEO can be for generating leads and building brand awareness for their solutions and the organization in general. But link building is not easy. Images via Ascend2: Search Engine Optimization Tactics. The Quick Link Building Hits.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

The theory goes that if someone is looking, they’re probably not the best candidate you can find. Nonetheless, many recruiting firms say they can find “passive candidates” and that’s their big selling point. So, this recruiting firm is good at networking: online and in the real world.

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Why links should be a KPI within your digital marketing

Biznology

Tracking links will increase the effectiveness of your online marketing, as a whole. Links function as a vote of confidence, an endorsement, a citation of value, and a signal of trust and authority. All of these factors make links ideal to track from a marketing standpoint.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. If you can’t bother to find out the name of the blogger, then your message isn’t really that important. Please don’t. It’s sad but true.

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B2B Link Building Strategies That Really Work

KoMarketing Associates

So, how do we ramp up the effectiveness of B2B marketing? The answer lies in link building, which is among the #1 ranking factor. It improves your brand’s prominence in search engines and can help establish authority. B2B link-building strategies that really work. Send outreach emails.

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Best of 2008: Interactive PR, Part 2

WebMarketCentral

What are some of the best tools for implementing PR 2.0? How do PR, SEO and social media work together to build name recognition and credibility for a company? What are the best (and worst) practices in interactive PR? Thankful For PR 2.0 by THINKing Harry Hoover calls out some of his favorite PR 2.0

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Best of 2007: Interactive PR

WebMarketCentral

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 build awareness of and credibility for (a) message without relying solely on mainstream publications." David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject.

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