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The Marketing Graveyard: 6 Victims of Inbound Marketing

Tomorrow People

Take a stroll through our inbound marketing graveyard and see which marketing mainstays we’ve killed off in cold blood over the years…. RIP EMAIL MARKETING. In November 2011 we killed email marketing. Fortunately for them, SEO will never die - no matter how much linkbait declares it so (guilty!). RIP COPYWRITING.

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Best of 2007: Blog Posts on Social Media Marketing

WebMarketCentral

My last post listed several of the best news articles from 2007 on how to effectively use social networking sites for marketing. Here are some of the best blog posts on social networking and social media marketing strategies and tactics.

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Best of 2008: SEO Link Building

WebMarketCentral

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. His deck actually covers the organic search marketinging basics—keywords, content and links.

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Back to Basics: 9 Lessons in Writing Tabloid-Worthy Headlines

ClearVoice

No matter what your niche or topic, and no matter what kind of content you’re creating, your goal as the writer or content marketer is always to grab the attention of the audience you’re targeting, then persuade them to read your article or blog post. This is one of the primary reasons users will derogatorily label a piece “linkbait.”.

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Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a. How Can Marketers Harness The Social Web? by NxtERA Marketing Blog Ex-Forrester VP Elana Anderson provides five strategies marketers can use to harness, rather than manage, the social web for the benefit of their brands.

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Top 5 Inbound Marketing Articles to Start the Week: Linkbait Techniques

Hubspot

Linkbaiting often gets a bad rap, yet creating great content that generates inbound links is hardly a questionable technique. Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content.

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9 Invaluable Lessons From Failed Link Building Campaigns

seo.co

Link building for SEO will always be a hot topic among digital marketers, SEOs, content marketers, entrepreneurs, and business owners. If you’re looking to make some casual friends at a digital marketing conference, you’ll want to bring up some safe, casual topics like social media or video content. Organic is the new spam.