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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

Email Marketing Services in 2023 Choosing an email marketing platform can be difficult as providers offer different features and pricing options. Pricing is generally based on the number of contacts and emails you want to send. New platforms such as Klaviyo focus on marketing automations and multichannel messaging such as SMS.

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How To Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. From prospecting to sending out pre-made marketing content, follow-ups, demos, or pricing proposals—using video for sales is moving from exploration to serious investment for most organizations.

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Hubspot Alternatives

TrustRadius Marketing

Hubspot’s price point, features, or heavy focus on inbound marketing may not be the right fit for every team. . To learn about pricing, contact Oracle Eloqua directly. This solution offers vertical offerings for healthcare, life sciences, and financial service industries. . SharpSpring.

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Questions To Ask When Evaluating Marketing Automation Tools

SmartBug Media

Marketing automation tools, such as Marketo , Eloqua , HubSpot , Pardot , and Act-O n, are all powerful support systems, but ultimately, choosing an automation tool comes down to what are the must-have elements for your business goals? It’s easy for any vendor to throw out a price: $4,000 a year or $350 a month. Integration with a CRM?

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How to Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. From prospecting to sending out pre-made marketing content, follow-ups, demos, or pricing proposals—using video for sales is moving from exploration to serious investment for most organizations.

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10 Essential WordPress Plugins for Content Marketers

ClearVoice

Used by over 32% of all websites , WordPress is the top content management systems (CMS), with the richest integration options available. However, as this search for a Google Analytics integration plugin illustrates, there are a number of plugins to choose from, all ranging in power, purpose, and price.

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Here’s How to Make Your Website As Personalized as Your Email

Adobe Experience Cloud Blog

The technology exists to customize experiences, messages, and calls-to-actions, regardless of what content management system (CMS) you use. For example, Marketo uses location to personalize the currency we use to display our prices and to customize the information we ask for on forms. Targeting and Personalization'