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Breaking Down Silos: Integrating Sales and Marketing Data for SMB Success

ClickDimensions

Invest in Training and Education In this blog post, we’ll delve into the detrimental effects of these silos and provide actionable insights on how SMBs can break free from these constraints for enhanced efficiency and profitability. This can lead to a frustrating experience, potentially damaging customer satisfaction and loyalty.

SMB 98
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7 Digital Trends Defining B2B Social Media Marketing in 2024

sagefrog

According to the Gartner 2023 CMO Spend and Strategy Survey, marketing budgets have remained flat year-over-year at 9.1% You can maintain engagement with potential customers through blog posts, videos, webinars, websites, and other interactive experiences. At the core of this efficiency drive is a desire to do more with less costs.

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Breaking Down Silos: Integrating Sales and Marketing Data for SMB Success

ClickDimensions

Invest in Training and Education In this blog post, we’ll delve into the detrimental effects of these silos and provide actionable insights on how SMBs can break free from these constraints for enhanced efficiency and profitability. This can lead to a frustrating experience, potentially damaging customer satisfaction and loyalty.

SMB 40
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How to Use AI Marketing in your Marketing Strategy

Vision6

According to Gartner, 63% of marketing leaders plan to invest in AI in the next 24 months. It then uses this audience data to craft blog posts, product descriptions, and even video scripts that resonate with different user personas. Brand loyalty? Welcome to the era of AI marketing- the missing link in your marketing strategies.

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3 Steps Financial Services Marketers Need to Take in 2020

Brandpoint

Focus on building trust and maintaining customer loyalty by positioning your organizations as a source of empathy and helpful information. All companies should operate with integrity and trust even as they come under pressure from a swiftly evolving situation,” confirms one Gartner report. The best rule of thumb?

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CMO's Corner: Gartner Analyst Jake Sorofman on What Keeps CMOs Up at Night

Hubspot

To help fellow CMOs find answers to some of these important issues, I chatted with Jake Sorofman , Research Director at Gartner. At Gartner, Jake analyzes digital marketing strategy, trends, and best practices for Gartner''s Marketing Leader practice. What have you found works for you in terms of a blog process?

Gartner 28
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An Effective Social Media Strategy & Online Shopping Experience Is the Key to Millennials & Gen Zers

Martech Advisor

The BELVG blog has curated an interesting list of differences between the two generations’ online shopping habits and social media usage: Millennials prefer platforms such as Facebook, YouTube. According to Gartner, 84% of millennials are likely to be influenced to make a purchase based on user-generated content. Over to You.