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Tools that help monitor and measure social traffic

Biznology

You should choose the tools that help you become the most effective with your social media marketing and press relations. Some tools specialize in monitoring and reporting on traffic from a specific channel like Twitter, Facebook, etc. As with any free tool, there are pros and cons to Facebook Insights.

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The Complete Social Media Marketing Guide

Brandwatch Marketing

Unsurprisingly, this includes a huge range of activities that simply have social media in common. So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. The best strategies take planning and tie into a company’s overall strategy.

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How to Write a Press Release [Free Template]

Hubspot

Today, we prefer to scan headlines on Twitter or see what’s hot in our Facebook feed. People now have control over where, when, and how they consume information and, as a result, it''s becoming harder for traditional PR teams to do their jobs. Press Releases Can Be Viable Content Type. How to Craft a Press Release.

Press 28
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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. We saw Facebook’s algorithm update rock the business world, for starters. Organic social. Paid social.

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The Complete Social Media Marketing Guide

Brandwatch Marketing

Unsurprisingly, this includes a huge range of activities that simply have social media in common. So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. The best strategies take planning and tie into a company’s overall strategy.

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How & when to hire marketing agencies & contractors

MKT1

Startups waste way too much money hiring contractors for all the wrong things, mismanaging agencies, placing blame on agencies when the issue is the startup’s own strategy, and leaving contractors to fend for themselves.

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Don’t be a Dinosaur! 3 Social Media Governance Must-Dos for Companies of Any Size

Biznology

As part of his project, he told me, he was interviewing experts from a variety of companies – from small mom and pops to huge companies like ours. The conversation got me thinking… regardless of the size of your business, there are some basic social media governance principles that every business should consider.