Sun.May 08, 2016

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How 10 Innovative Companies are Using Periscope to Drive Engagement

Marketing Insider Group

Live streaming app Periscope is one of the latest social platforms to enter the scene. It’s also (if you ask me) one of the most exciting. The concept of live streaming isn’t exactly unique. Periscope is up against competition from similar applications like Meerkat and more recently, Facebook Live. However, what I – and I […]. The post How 10 Innovative Companies are Using Periscope to Drive Engagement appeared first on Marketing Insider Group.

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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When You Need to Look Beyond Look-Alike Modeling to Select ABM Target Accounts

B2B Marketing Directions

Account-based marketing (ABM) is rapidly becoming the preferred approach to marketing for many B2B companies, and choosing which accounts to target is widely recognized as the most critical step in building a successful ABM program. Most ABM practitioners select their target accounts by identifying businesses that resemble their best existing customers.

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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What I learned from Mark Ritson at Marketing Week Live

TaylorMadeIn KEW

I continue to believe B2B marketers can and must learn from the B2C world. So, as I have done for many years, I attended Marketing Week Live at the end of April. While the entire event was useful and interesting – from the quality of the exhibition through the variety of topics under discussion on the various stages to the sheer energy that permeated the event –the standout session simply has to be Mark Ritson’s closing keynote.

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Outbound VS Inbound Lead Generation: Know the Difference [Infographic]

PureB2B

At the beginning of every lead generation initiative, it’s important to understand the difference between inbound and outbound lead generation. The concepts behind each approach use different execution methods so it’s vital to comprehend the logic behind them before you start out. Here’s a quick guide to inbound and outbound lead generation, and what each approach can do for your business.

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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Outbound VS Inbound Lead Generation: Know the Difference [Infographic]

PureB2B

At the beginning of every lead generation initiative, it’s important to understand the difference between inbound and outbound lead generation. The concepts behind each approach use different execution methods so it’s vital to comprehend the logic behind them before you start out. Here’s a quick guide to inbound and outbound lead generation, and what each approach can do for your business.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

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Outbound VS Inbound Lead Generation [Infographic]

PureB2B

At the beginning of every lead generation initiative, it’s important to understand the difference between inbound and outbound lead generation. The concepts behind each approach differ, so it’s vital to comprehend the logic behind them both before starting. Here’s a quick guide to inbound and outbound lead generation and what each approach can do for your business.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

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The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend? You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started qui

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Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.

article thumbnail

Create High Converting Landing Pages

GreenRope

How to Create High Converting Landing Pages. By Alessandra Ceresa. Landing pages are there to help convert visitors into leads or customers. Landing pages are targeted, specific, informative, and incredibly powerful if deployed correctly. However, if you want to convert visitors, you need to keep them engaged when on your page. This means having a good design, valuable information and of course, a good call to action.