Webbiquity

APRIL 20, 2010

On the same theme as the post above, the brilliant Laurie Sullivan demonstrates how to combine email marketing services with tools like Facebook, Bebo and Digg to extend the reach of email messages through social channels. Forrester Wave Report Cites Email Marketing Service Provider Leaders by Demand Gen Report. Post this on Diigo.

Tactics 100

Tactics Email Marketing Marketing Strategy Marketing & Strategy 100

Online Marketing Institute

NOVEMBER 1, 2010

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. Note: this research looks at firms of 50 employees or more only. " in the marketing mix.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Forrester® is a registered trademark belonging to Forrester Research, Inc. Any use of the Forrester name is subject to Forresters Citation Policy, available at www.forrester.com.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Buzz Marketing for Technology

MARCH 23, 2010

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Every Industry! Tweet This! Share this on Facebook.

Social Media 100

Social Media Paid Search Agency WOM Media 100

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. Tags: Marketing Research Social Media Marketing Augie Ray b2b marketing engagement channel Forrester Research Laura Ramos social media budget allocation top five social media platforms. Tweet This!

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Digg this Slashdot Reddit. Its collaboration like never before and every CEO in IBMs recent survey of 765 global CEOs reported the lack of collaboration as a core problem holding back the growth of their companies. Read Forresters advice for deploying an enterprise mobile solution. You do not have flash or javascript support.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40