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To Improve Customer Experience You Need a Map

Vision Edge Marketing

In order to improve anything, you need to be able to identify and address failures to eliminate breakpoints. Customer Buying and Customer Experience Map Differentiators. Determine the quality and effectiveness of each touchpoint. Check out our affordable Engagement and Experience Touch Points workshop.

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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

While online platforms offer incredible reach and targeting options, there’s something uniquely effective about tangible, real-world interactions. Host Workshops or Classes: Share your expertise by hosting workshops, classes, or seminars related to your industry. Also, cheap is not the best approach as well.

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M&A: Private Equity Firms Benefit from Strategic Branding – Part 1

Bluetext

A common and highly effective growth strategy for PE portfolio companies is buying competitive or complementary companies through Mergers and Acquisitions (M&A). If possible, involve your target audience via surveys or workshops to understand how the companies are perceived. Create New Corporate Visual Identity.

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The 2019 Video in Business Award Winners

Vidyard

When assigned Buffalo Wild Wing as a target account, Frank took it upon himself to drive to a local restaurant and order their hottest hot wings to go. Imagine business development has transformed sales efficiency and effectiveness using strategic video content. Even if it means putting his own life at risk.

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How to Create a Benchmark to Measure Content Marketing ROI

Hubspot

Measurement is a key area of difficulty: 49% of B2B and 51% of B2C marketers were challenged with measuring content effectiveness in 2014. While definitions of effectiveness may vary by team, it should at least be simple to figure out if you’re successful once you define what “success” means. 1) Consumption Metrics.

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19 Social Media Best Practices Every Brand Should Follow in 2024

SocialPilot

To support you in making a strong strategy, here’s a blog about the refined and evolved social media best practices. When you know everything about your competitors, you can uncover opportunities for differentiation and stay competitive and innovative by knowing what is trending in your industry.

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5 Essential Components of a Client Experience (CX) Program for Professional Services Firms

Circle Studio

Forward-thinking professional services firms are realizing that providing an exceptional client experience across the entire client life cycle is the key to creating genuine differentiation and sustained competitive advantage. Delivering quality projects on-time and on-budget is what the client expects—not a point of differentiation.