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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

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New Marketing Automation Options for Small Business in the VEST Report

Customer Experience Matrix

The system has an impressively broad scope, adding full Web site creation to the usual all-in-one mix of email, lead scoring, landing pages, and CRM. In other words, although GreenRope describes itself as “CRM and marketing automation,” it actually extends beyond those functions to manage activities throughout the business.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 100
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Vidyard Expands Platform to Power Video in Salesforce Communities

Vidyard

They can communicate with customers to answer questions and provide support and training, with partners to train distributors and resellers on products and services, and with employees to share executive communications, training information or other company material. The possibilities are endless.”.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Vidyard Expands Platform to Power Video in Salesforce Communities

Vidyard

They can communicate with customers to answer questions and provide support and training, with partners to train distributors and resellers on products and services, and with employees to share executive communications, training information or other company material. The possibilities are endless.”

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Vidyard Expands Platform to Power Video in Salesforce Communities

Vidyard

They can communicate with customers to answer questions and provide support and training, with partners to train distributors and resellers on products and services, and with employees to share executive communications, training information or other company material. The possibilities are endless.”