WriteSpark

FEBRUARY 12, 2013

A note from Janice: I know that not every technology company has the budget to hire a freelance technical copywriter with my depth of subject knowledge, writing skill, and marketing savvy. information before giving you a cost estimate for accepting the project.]. If your ideal provider is a Hedge Fund SME (subject matter.

Work Management 120

Work Management Marketing Websites Marketing Management Tips 120

WriteSpark

FEBRUARY 12, 2013

A note from Janice: I know that not every technology company has the budget to hire a freelance technical copywriter with my depth of subject knowledge, writing skill, and marketing savvy. information before giving you a cost estimate for accepting the project.]. If your ideal provider is a Hedge Fund SME (subject matter.

Work Management 120

Work Management Marketing Websites Marketing Management Tips 120

nDash

NOVEMBER 3, 2021

SMEs : Many clients on nDash find it helpful for the writer (regardless of their own expertise) to interview an in-house subject matter expert (SME) to ensure that the whitepaper conveys the proper insights and expertise their audience expects. You can always find a cheaper writer, but at what cost? Prices (average). Generalist.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

BOP Design

JUNE 24, 2019

In this post, we’ll address what is B2B content marketing and what it costs. The Difference Between Copywriting & Content Marketing. First, let’s address the difference between copywriting and content marketing. Copywriting is creating marketing text that explains a particular topic. Execution of SME Interviews.

Paid Content 82

Paid Content Cost Work Management Planning 82

DivvyHQ

DECEMBER 8, 2020

Content marketing can be a laborious endeavor, so it's not surprising that many companies look to outsourcing this effort. If you're considering it for 2021, familiarize yourself with the pros and cons and determine if it’s a smart move for your content team.

Content Marketing 73

Content Marketing Planning Content Paid Search Agency 73

Tiecas

JANUARY 17, 2024

As a content marketer, you are responsible for extracting the key talking points from your SMEs and expanding them into cohesive, customer-centric content that addresses the audience’s challenges. Have the SME review and vet your draft and publish it under their names. Don’t ask them to write the content for you.

Differentiation 52

Differentiation Work Management Case Study Case Studies 52

Content Standard

AUGUST 9, 2023

Optimizing and scaling output Because generative AI models can differentiate between content formats, interpret personas, and mimic a wide range of writing styles, they can help quickly reformat content for cross-channel promotion or generate new content for rote copywriting tasks. Tap into outside SMEs to fuel even more SEO gains.

Marketing AI 89

Marketing AI Lead Ranking Generation Brand Identity 89

Single Grain

NOVEMBER 18, 2019

To accelerate production, save time and reduce costs, consider outsourcing content writing. Here are three models that work: Internal Brand Editors, Outsourced SME Copywriters. Consider contracting out content projects to Subject-Matter Expert (SME) copywriters. Even a single copywriter can double your output.

Paid Content 106

Paid Content SME Product Tips 106

Ambal's Amusings

NOVEMBER 23, 2010

This is certainly a question that every white paper writer asks, but such a question can be taken in one of two different directions: Either questions to ask yourself before starting a white paper project or questions to ask of your subject matter expert (SME) as part of the white paper development process. ” Janice King's Bio.

Paper 100

Paper Work Management Marketing Management SME 100

Directive Agency

JULY 26, 2016

We’ve asked 45+ of the best SEO agency owners across the globe their input on the topic: What should in-house marketers look for when hiring a SEO agency and what should they avoid at all costs? This helps to ensure your content remains on brand and everything is done as cost effectively as possible. Avoid those at all cost.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76