article thumbnail

7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

We’re sharing some of these proven tips with you so that you can implement those that are right for you during your upcoming event. 7 Tips for Creating Sponsorship Packages for Virtual Events: Match Sponsorship Goals with Event Marketing Goals. Create Special Packages for Your Mobile Event App. Event microsite.

Tips 301
article thumbnail

9 Biggest Event Trends of This Year

Marketing Insider Group

Check out some interesting stats: Searches for “hybrid event” have increased 237% in the last 5 years. 97% of event marketers believe that the number of hybrid events will increase beyond over the next few years. Hybrid events can be any configuration or breakdown of virtual to in-person. Experience-First Events.

Trends 281
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Optimizing Event Planning: 7 Ways Event Technology Eases The Process

Marketing Insider Group

Event Budget Management. Event Registration, Marketing, and Promotion. Event Experience. You may also consider using event-specific planning software like the ones offered by Aventri and Bizzabo. Event Budget Management. Another area where tech can be helpful is in managing event budgets.

article thumbnail

How to Create Exhibitor & Sponsor Value In Virtual or Hybrid Events

Marketing Insider Group

Activities leading up to your event can be used as an opportunity for brand awareness for exhibitors and sponsors. Here are some ideas: Logo Placement: Place the logos of your sponsors on your event registration site, and use them in your marketing and pre-event follow-up emails. Registration/Ticket Sales.

article thumbnail

Creating a Culture of Experimentation in the Event Marketing World: An Interview with Jody Guetter of Social Assurance

Brandpoint

One of the biggest question marks is still event marketing. Are people starting to finally push past lockdown fatigue and willing to venture out to in-person events as the year progresses? Or will much of this year play out like 2020 did, with Zoom meetings and webinar registrations, or even hybrid models for events?

article thumbnail

How to Promote a Virtual Event, According to HubSpot Marketers

Hubspot

Aside from explaining what will happen at your event, Clara Landecy, an associate marketing manager in our Dublin office, notes that you should also send emails or messages to remind registrants of why they signed up for it in the first place. Have a strong purpose or "why" to the event," Landecy says.

Promotion 101
article thumbnail

The Biggest Event Trends for 2020

Marketing Insider Group

Choosing a visually appealing venue is more engaging for attendees and encourages them to post images of the event on social media. Some examples of venues that are becoming more popular for hosting events include warehouses, barns, gardens, museums, art galleries, and co-working spaces.

Trends 255