New Insights from The CMO Survey on Major Marketing Trends
B2B Marketing Directions
SEPTEMBER 16, 2018
The CMO Survey is a valuable resource for information regarding these important issues. The CMO Survey is a joint effort of Duke University's Fuqua School of Business, the American Marketing Association, and Deloitte. The August 2018 edition of The CMO Survey generated responses from 324 senior marketing executives at U.S.
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