Remove Churn Rate Remove Cross-Selling Remove Product Remove Touchpoints
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How to Use Product Analytics to Boost Sales

Marketing Insider Group

Fortunately, product analytics can guide you along the path to sales mastery. Product analytics isn’t just about numbers; it’s about understanding the heartbeat of your audience and crafting experiences that resonate with them. Imagine product analytics as your business’s GPS.

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How to Lower Your SDR Churn Rate & Retain Good Employees

LeanData

The theory being, an internally promoted SDR should cost less to hire and train, stay longer, and ultimately sell more. Making 100+ “touches” a day with phone calls, emails, and social selling is a tedious, grueling job. Create a promotion path not only within your SDR organization, but also cross-departmentally.

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Improving customer journey orchestration with metrics and actions: Best of the MarTechBot

Martech

By collecting feedback through surveys or other means, businesses can gauge customer satisfaction at different touchpoints along the customer journey. Customer Churn Rate: Churn rate measures the percentage of customers who stop using a product or service over a given period.

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Sales Reporting: A Guide to Creating Useful Sales Reports

Zoominfo

This data functions as a roadmap to maximizing productivity and reducing resource waste. And you’ll find that your inbound team operates with a more sophisticated touchpoint management system than your outbound team. Engagement response time Number of touchpoints made Amount of new leads added to lists. Long-term sales metrics.

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Customer Success—and PLG—as a Profit Center

Heinz Marketing

There’s also a school of thought called PLG (product-led growth) that serves as a great strategy for expansion. With PLG, marketers use tools to leverage data that shows how employees at customer accounts are interacting with their product. Product Marketing. Product Design. Customer Marketing. Customer Success.

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Sales Reporting: A Guide to Creating Useful Sales Reports

Zoominfo

This data functions as a roadmap to maximizing productivity and reducing resource waste. And you’ll find that your inbound team operates with a more sophisticated touchpoint management system than your outbound team. Sales reporting helps managers track and monitor progress to keep a pulse on sales cycle profitability.

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Five tools that can help you break free from data paralysis

ClickZ

The proliferation of martech tools and marketing touchpoints has created a wealth of data which, while a boon for businesses, can also present challenges when it comes to data management, analysis, security, and consistency. There are many more tools available, so be sure to research solutions that fit within your budget and business type.