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Why Manufacturers Need Employee Influencers

EveryoneSocial

If your company hasn’t adopted one yet, now’s the time to activate your employees’ social networks and reap the countless benefits of employee advocacy for manufacturing. What is it about an employee social-sharing solution that’s so valuable for the manufacturing industry in particular? Census Bureau, there are 11.7

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[UPDATE] 7 Customer Loyalty Programs That Actually Add Value

Hubspot

According to the 2015 Colloquy Customer Loyalty Census , American households hold memberships in an average of 29 loyalty programs, but are active (meaning earn or redeem at least one per year) in only 12 of them. If you opt for a points-based loyalty program, keep the conversions simple and intuitive. 1) Use a simple point system.

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Demystifying data driven advertising

Choozle

percent annual increase in positive mentions across social media channels. Social networks (e.g., We generate tons of data every second through our website page visits, videos watched, likes, comments, tweets, search history, purchases, surveys completed, pictures uploaded, and so on. The value of data in digital marketing.

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Diversity and Inclusion in SEO: BIPOC and LGBTQ+ SEOs Share Their Experiences

Moz

Posted by NicoleDeLeon People around the world are having important discussions about systemic racism, overt and covert bias, and how we can all do better. Understanding the problem is the first step. Due to the subject matter and the way we reached out, our respondents were not a snapshot of the industry as a whole. Who participated?

SEO 58
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Content Marketing: An SEO’s Guide to Content Marketing

seo.co

You might create a quality blog post and then promote it by PR and link building outreach , then create more content off-site to link back to your original post. In order to create and promote, you need to understand your ideal customer persona, where they are online and how to promote to them. How are you going to grow over time? Brand Visibility.