Online Marketing Institute

NOVEMBER 2, 2009

Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Public relations (PR) is pretty much the opposite—it produces limited immediate and direct results, but builds your brand in the eyes of prospects, the media, analysts and other influencers over the long term.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Convince & Convert

MARCH 4, 2010

In PR, measurement has always been a finger in the wind exercise. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 21, 2010

[link] Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting – Convince & Convert « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.] link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.]

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) What Works ( Vendor Government PR Trends Spending Release ). Statistics.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I had a question: “Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere?&# Add data collection fields for Twitter, Facebook, Linkedin (at a minimum). 4=wicked smart!

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies. 5 Predictions for the Public Relation. Mashable Is Still Hiring & Other Soci.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

DECEMBER 13, 2010

Media and public relations activities are no longer separate from social media marketing. Post on Google Buzz. Make it good. The Media: more than 75% of journalists say they use social media to research stories. Journalists will look at your content when seeking industry experts to quote. Share this on Bebo. Share this on Mixx.

Social Media 100

Social Media Social Marketing Media Digg 100

Online Marketing Institute

JANUARY 4, 2011

Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist. The Future Buzz Facebook page is being used primarily as just another way for readers to get content 8. pull PR is, in my opinion, a superior approach: you draw media to you. What did I learn?

Tactics 40

Tactics PR Planning Buzz 40

Biznology

FEBRUARY 12, 2013

Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else. But you get it wrong. “Why not?

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Convince & Convert

MARCH 9, 2010

link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts? link] [link] HMA Public Relations RT @jaybaer: Are You Taking Social Media Shortcuts? Wanna to know how to get a successful media strategy, check [link] [link] Ritu Are You Taking Social Media Shortcuts? Im Jay Baer.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

B2B Marketing Zone Posts

JANUARY 4, 2011

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010. New Breed of Analysts - PR Meets Marketing , April 18, 2010. Should Investor Relations Teams Use Twitter? - Public Relations…According to Mad Men - B2B Marketing Blog , July 27, 2010. Digg (785). Buzz (589). 2010 (6542).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. Facebook Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

SEPTEMBER 20, 2010

link] B-Diggs Amen brother! link] B-Diggs Amen brother! link] B-Diggs Amen brother! link] /via @jorgebarba [link] ASDA’A B-M PR In social media:"Creating advocacy takes time. link] [link] Penman PR Excellent article. link] EllisTweet RT @jaybaer: Are You Slow Enough to Succeed in Social Media?

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159