Webbiquity

OCTOBER 18, 2016

4) It’s not (just) about lead gen or sales—it’s about relationships. To be sure, a thoughtfully written business blog can generate leads (and sales). Work to understand who these people are, and why they take time out of their very busy days to read your musings. Treat them well.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Brandpoint

DECEMBER 27, 2018

While website traffic is a common success metric for B2B marketers, more and more marketers are responsible for reporting on marketing qualified leads and marketing-assisted sales through their content efforts. It has the power to grow a business. Lead generation and the death of the cold call.

Lead Generation 131

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 131

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Despite growing interest in the concept of social business , less than 20% of U.S. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

AUGUST 5, 2011

What to Test: Subject Lines: Choose a couple of subject line variations and run a simple A/B test on a small segment of your audience to see which performs better. Metrics to Use: Open Rate, Click-Through Rate, Conversion Rate, Email Leads. Search Engine Optimization. Business Blogging. Links to content?

Internet Marketing 28

Internet Marketing Tactics Webinar Metrics Top of Funnel 28

Hubspot

APRIL 9, 2015

"Blog early, blog often.". After all, blogs help businesses attract new website visitors and convert them into leads. Below are a few charts and stats to help you understand how the number of blog posts published monthly and in total can affect traffic and leads, depending on company size and business type.

Advertising Benchmark 28

Advertising Benchmark Companies Custom Publishing Correlation 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

MAY 20, 2013

16) 34% of businesses cannot or do not calculate inbound marketing ROI in 2013. Business Blogging. 32) 62% of marketers surveyed will blog in 2013. 33) 82% of marketers who blog daily acquired a customer using their blog, as opposed to 57% of marketers who blog monthly -- which, by itself, is still an impressive result.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28