Adobe Experience Cloud Blog

APRIL 21, 2014

This can sometimes lead to a misallocation of resources and the wrong strategy. William Tyree, CMO of RingDNA, suggests that marketers examine historical data and start benchmarking future channels, campaigns, and sales people to your P2P index. Moneyball Marketing isn’t a new concept; it’s an old one just branded differently.

Allocation 48

Allocation P2P Lead Scoring Lead Ranking 48

B2B Digital Marketer

MAY 27, 2021

Building brand advocates is every organization’s dream when it comes to their customers. Brand advocates are the most loyal fans of your brand and share your value proposition with other people. They treat marketing as B2B and B2C, when in reality, it’s B2H (Business to Humans) or P2P (People to People).

Organization 52

Organization P2P Ad Building Brand Identity 52

Directive Agency

JUNE 24, 2019

Building a social following is also something that we’re going to talk about here on the podcast, so building a brand for yourself or for your company, and then finally, the principles of fine cinema. I love the colors, the identity, the branding, I love everything about it. P2P Interview with Ashton Meisner.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

Building a social following is also something that we’re going to talk about here on the podcast, so building a brand for yourself or for your company, and then finally, the principles of fine cinema. I love the colors, the identity, the branding, I love everything about it. P2P Interview with Ashton Meisner.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Hubspot

MAY 29, 2017

And from there, if the brand is really on top of its game, I’ll see its channel art -- the horizontal banner displayed across the top of the user’s YouTube channel that, hopefully, shows a combination of good design and brand presence. Keep it on-brand. And that message doesn’t leave any doubt about what the brand does.

Banners 77

Banners Youtube P2P Paid Search Agency 77

Biznology

FEBRUARY 12, 2013

When you’re doing brand protection or customer service, even I have a apt sayings such as “hugs not horns” and “be kind for everyone you meet is fighting a hard battle.” Asking for help doesn’t make you look weak, it makes you look resourceful. All of that is just an analogy for your brand.

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Hubspot

NOVEMBER 4, 2015

Support : Giving stakeholders the resources and tools they need to raise money on your behalf. Peer-to-peer (P2P) fundraising is the hot term in nonprofit fundraising right now—and rightfully so. Yet another P2P opportunity around Giving Tuesday is to help supporters sell something that benefits your organization.

P2P 28

P2P Promotion Peer-to-peer Campaigns 28

Buzz Marketing for Technology

JUNE 27, 2008

Many IT departments saw it as another facet of technology -- as competition for resources and as little more than an extension of the document management and website management functions they were already responsible for. He sent me back to find out why practitioners didnt know how to use the resources effectively.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Webbiquity

OCTOBER 8, 2019

Companies could not operate without accounting, human resources (HR), and supply chain management teams, for instance. How long will it take, and what internal and external resources will be required, to implement it? Which brand offers the best value? Marketing and innovation produce results; all the rest are costs.'”

Enterprise Management 235

Enterprise Management Work Management Marketing Management B2B Marketing 235

Directive Agency

JULY 15, 2019

And often times, if you really want to take it a step further, you will have to allocate a little bit of your business resources to running some kind of experiments to trying out things that you could write about. So it’s one of the top resources. It’s a really cool resource. P2P Interview with Rhett Hartsfield.

SEO 40

SEO Paid Content Budget Programs Tools 40

Directive Agency

JULY 22, 2019

How can it help your personal brand? He built his own brand. For example, like you saw what Gary would do, what other people would do, maybe in terms of social media, building a personal brand. Blake Emal: Your brand. What are the benefits? How can that help your bottom line? Adam Posner : Spot on, Blake.

Paid Content 40

Paid Content Paid Search Agency POS Work Management 40

Online Marketing Institute

DECEMBER 9, 2009

Because sales conversions for B2B organizations are based more on building relationships, content must position that organization as an industry thought leader and a trusted resource. Most B2B websites I've seen push for P2P engagement which kind of goes along with the longer conversion cycle. Pete Brand Great stuff!

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Single Grain

SEPTEMBER 16, 2022

URL (Uniform Resource Locator). Millions of entrepreneurs enjoyed low-cost resources that multiplied as their firms grew. Data centers are complemented by an array of advanced computing resources distributed among phones, laptops, appliances, sensors and cars, which will produce and consume 160 times more data in 2025 than in 2010.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Convince & Convert

SEPTEMBER 15, 2011

It’s like the whole essence is about leveling out the playing field, if you will, so that brands, businesses of all sizes literally can friend their customers and prospects. I like to think of the acronym B2C and B2B as really being more like P2P now, people to people. What resources do you have available?

Curation 145

Curation Work Management Marketing Management Lock-In 145

Convince & Convert

SEPTEMBER 20, 2010

consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. Put another way, the Twitter audience that’s connected to brands is just slightly larger than the population of Illinois. A new research study of 1,400 U.S. Interaction.

Twitter 148

Twitter CRM Business Paid Search Agency 148