Biznology

NOVEMBER 29, 2011

Whether we’re doing an outreach to the bloggers of mainstream media and celebrity blogs or to someone who has just set up a blog for the first time, it all begins with the message model. On your blog. Posting to your blog. We also make sure the name is correct because it isn’t always clear.

Blogger 80

Blogger Domain Outreach Microsite 80

KEO Marketing

OCTOBER 17, 2017

Based on a Content Marketing Institute research study , marketers used the following B2B tactics most often: Social Media Content other than blogs (93%). Blogs (67%). Microsites (44%). Build quality backlinks using public relations and outreach. Blog Posts (24%). E-newsletters (80%). Website Articles (78%).

Planning 48

Planning Marketing Plans B2B Marketing B2B 48

Biznology

DECEMBER 6, 2011

Today, I plan to go through, “line-by-line,” a site we create to support all of our blogger outreach campaigns, that we call a Social Media News Release (SMNR) but we also call a Microsite, a Resource Site, or a Fact Sheet. We want them to be on-topic, on-target, and really considering the act of blogging on behalf of our clients.

Social Media 80

Social Media Media Blogger Banners 80

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. If You Can’t Beat Em, Should You Join Em? And I still feel that way.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. If You Can’t Beat Em, Should You Join Em? And I still feel that way.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Brandpoint

AUGUST 9, 2018

Blogs and review websites may be flooded with customer experience stories that are misleading, inaccurate and damaging. Microsites. While social media and blogs are typically used to grow a business’s online presence, businesses are also exploring microsites as a reputation management strategy. Find him on Twitter.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Webbiquity

FEBRUARY 24, 2015

” 18 Online Marketing Priorities for 2015: Advice and Predictions for the Year Ahead by RKG Blog. Some 33% admit that quality content creation proves challenging, followed by 30% for social media integration; 28%, frequent blogging; 26%, frequent Web site updates; 22%, mobile search optimization; and 13%, local search optimization.”

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. Real bloggers and real blogs always trump Robot Armies. Real Americans don’t care much about A-list blogs. And you know what?

Blogger 80

Blogger Outreach Social Media PR 80