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The universal digital marketing audit

Velocity Partners

If you haven’t come across it yet, it’s an insightful framework that challenges the outdated strategies we B2B marketers have relied on to spur growth over the last decade. Coincidentally, we recently explored this very topic in this blog post. The exact shape of this new digital marketing era is yet to be defined.

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When Business Is Slow, It's Time to Work on These 13 Things

Hubspot

However, that tendency in startups can lead to burned-out sales reps and a business ill-prepared to scale. There are times when business is slow for a sales department. Your sales department can be experiencing slow business for a variety of reasons. These details are important for closing deals. Pipeline Sales Metrics.

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Struggling with B2B Industrial Marketing? Your Essential Guide to Proven Strategies & Tactics

Tiecas

B2B industrial marketing presents unique challenges compared to other forms of B2B marketing. Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. If you’re a marketer at a manufacturer, distributor, or engineering company, you know this firsthand.

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5 Insane Advantages of an Inbound Website Redesign

Hubspot

My website isn't really benefiting my marketing/lead generation strategy. My website isn't really benefiting my marketing/lead generation strategy. We call it an "inbound website," and it’s a great partner to an inbound marketing strategy. 1) You’ll drive conversions by creating a 24/7 marketing funnel. They're entwined.

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8 of the Top Marketing Challenges Marketers Face Today [New Data]

Hubspot

Every marketer faces different challenges. In other words, there’s always room to optimize the various components of your strategy and turn your marketing into an even more effective revenue generator. Curious about what kinds of obstacles other marketers are up against? and their solutions. and their solutions.

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Sales Pipeline Radio, Episode 232: Q & A with Benjamin Shapiro @benjshap

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning. Ben shares some some lessons for those who want to engage an audience.

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Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Marketing Marvels viewers get a two week free trial.