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The Role of B2B Marketing

Marketing Insider Group

And I certainly agree that the acceptance of our role as B2B marketers is changing and evolving more into revenue generation. See contradiction #4) Contradictions and Myth Busters: Only 17% of the marketers felt they were “sales driven.”

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The Role of B2B Marketing

Marketing Insider Group

And I certainly agree that the acceptance of our role as B2B marketers is changing and evolving more into revenue generation. See contradiction #4) Contradictions and Myth Busters: Only 17% of the marketers felt they were “sales driven.”

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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Results achieved: The company has seen a 26% increase in engine and automotive shipping customers since the campaign began in 2009 FreightCenter.com exceeded its original goal of a 50/50 split in only 18 months.

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Whatever Happened to Marketing Strategy?

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? OK, but WHY.

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Whatever Happened to Marketing Strategy?

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? OK, but WHY.

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Best of 2008 (So Far) - Website Design, Part 2

WebMarketCentral

Get the answers to these questions and more in the pieces below, some of the best articles and blog posts from the past year. The 4 Essential Elements of Web Design by Spinfield Designer Jason Nester offers highly practical advice (i.e. Flash, widgets and Web 2.0 What are the most critical design factors to keep in mind?

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Best of 2008: Social Media Optimization, Part 1

WebMarketCentral

Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. How does social media relate to SEO?