Marketing Automation for Sales Development: An Essential for Revenue Success
Adobe Experience Cloud Blog
DECEMBER 9, 2016
Author: Ernesto Castillo Marketing automation isn’t just for marketing. As a sales leader or rep, marketing automation is fundamental to understanding your prospects’ behaviors, leveraging them in your follow-ups, and making the right connections. At Marketo, our current agreed-upon SLA for any MQL is 24hrs.
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