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Email Marketing Best Practices: How to Send Emails Your Subscribers Will Love

Hubspot

He is an in-demand marketing speaker and author of the book entitled Go Mobile with Jeanne Hopkins, former VP of marketing at HubSpot. While email marketing may not get the attention some newer marketing channels get, it's still a terrific way for you to generate leads and convert more prospects for your business.

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How to Use Email Automation to Nurture Prospects

Zoominfo

So how can you scale communications with prospects and leads in the space between nurturing and closing a deal? Email automation takes more tedious tasks off your hands so more effort and resources can be put into impactful brand messaging. ZoomInfo MarketingOS Finally, ABM with data you can trust. What Is Email Automation?

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Can you do top-of-funnel marketing automation without CRM?

Biznology

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. According to a recent Wall Street Journal story , “…almost 37% of small businesses are ‘fully adapted’ to cloud-based applications.” A shared history creates deeper relationships.

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Marketing Toolkit Essentials: CRM and Email Marketing Software

Hinge Marketing

Look at each of your currently established processes and figure out how a specific CRM can address each challenge. It’s important to consider how your business will grow over the years so you can make sure you select a CRM software that can grow with you. Data is at the heart of good CRM software. Integration.

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How to Spot a Bad Email List and Turn It Into a Good One

Hubspot

Bad lists won’t just stall your marketing efforts, they’ll actually undermine your business. In this post, I’ll go over what bad and good email lists looks like, and what steps you can take to transform your bad ones into good ones. Secondly, people really don’t like being spammed.

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Top 5 Tips for Creating Effective Forms

Hubspot

You can grab your free copy of the full ebook here. The best way to determine what works best for your particular business is to test it. People are more resistant to give up their information these days, especially because of the increase in spam. Another option is to send an auto-responder email containing a link to the offer.

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10 Best WordPress Email Plugins You Must Try

Optinmonster

Efficient email plugins can help you improve email deliverability, grow your email list , and do a lot more. However, finding the right tools to streamline your email marketing efforts can be a challenging task. You can even tailor them to match your website’s branding and style, ensuring a seamless and professional appearance.