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The latest marketplace updates you should know

ClickZ

Target promotes Lisa Roath to Executive Vice President and Chief Marketing Officer Lisa Roath previously served as Senior Vice President of food and beverage merchandising. Amazon’s biggest Prime Day Sale ever with $ 12.7 billion spent Amazon’s Prime Day 2023 saw significant growth in online spending, setting a new sales record.

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5 Trends for Customer Marketing in Today’s Experience Economy

Martech Advisor

“You cannot buy loyalty,” he asserted. “You cannot buy the devotion of hearts, minds, and souls. Or look at Amazon Go and BingoBox, both self-service, cashier-less convenience stores. Online, members receive free shipping, 30 days to try any merchandise, and birthday rewards. The word convenience is key.

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What’s Missing From Your Omnichannel Strategy?

Convince & Convert

Case in point: Amazon rolled out same-day delivery service, plus an accompanying app that caters to people who want to buy things when they’re out and about, knowing their purchases will be delivered soon afterwards. Amazon and Birchbox are only two examples of companies that evolved with mobile technology.

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U.S. Retailers Face Extra $223 Billion in Costs of Goods This Holiday Shopping Season, Salesforce Predicts

Salesforce Marketing Cloud

A key factor impacting buying behavior online and in person is inflation, which has accelerated rapidly in recent months. In fact, according to our Shopping Index data, the Average Selling Price (ASP) for merchandise in discretionary categories, such as apparel, footwear, and furniture, spiked by 11% over Q2 2020.

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My 8 Best Local SEO Tips for the 2020 Holidays

Moz

While this sometimes-elusive state of being isn’t something you can buy direct from a store, and while some shoppers are still unfamiliar with hygge by name, many will be trying to create it at home this year. What she wanted to do was use her storefront window to sell merchandise to patrons who were no longer able to walk into her store.

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Ecommerce 101: What Is Ecommerce?

TrustRadius Marketing

This article will dive into the nitty-gritty of what exactly ecommerce is, the 6 main types of ecommerce businesses, different types of selling and fulfillment models, and give you a quick primer on what ecommerce software is. Different Selling & Fulfillment Models. Amazon, Etsy, eBay) or directly from retailers’ websites.

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7 Mother’s Day Ecommerce Marketing Tips

Outbrain

Even Amazon, the world’s retail giant, is having trouble coping with the surge in internet shopping. It has removed its “suggested products” widget to discourage customers from overloading their shopping carts and reduce the strain on the already overworked fulfillment chain. How E-commerce Companies Can Compete on Mother’s Day.