chiefmartech

NOVEMBER 1, 2021

It’s the antithesis of being locked in to the rigid and fragile monoliths of Ye Olde Times. While composability and aggregation rest on a certain degree of consolidation, at the platform layer, their value is in enabling greater diversity at the apps-and-ops layer of business.

Enterprise Management 89

Enterprise Management Gartner Marketing Management API 89

chiefmartech

JUNE 20, 2016

LinkedIn has become a powerful distribution channel for content marketing — and a source of thought leadership on this subject too. Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5

Work Management 52

Work Management Marketing Management Marketing Automation Services Acquisitions 52

ClearVoice

OCTOBER 23, 2018

According to HootSuite Academy , curated content is aggregated information that is gathered “from trusted sources relevant to your industry” and shared across your channels, while still providing photo and author credit (i.e., The infographic below from Domo is a quick overview of how much content is distributed in one minute.

Curation 80

Curation Marketing & Strategy Top of Funnel Content 80

Vidyard

SEPTEMBER 5, 2017

But even if you have the best video content, failing to choose a video platform that’s suited to your business goals will mean that the value of video remains locked away. When it comes to measurement, they offer basic analytics like video engagement or viewer demographics at an aggregate level.

Marketing Automation Services 69

Marketing Automation Services Video Marketing Enterprise Management Marketing Management 69

SmartBug Media

OCTOBER 8, 2019

You don’t need to lock down the specific tactics you want to use in your sales enablement strategy just yet, but these foundational ideas will help you ask the right people the right questions to make sure you are moving in the right direction: Improving communication between your sales and marketing departments. Reduce client churn.

Sales Management 77

Sales Management Top of Funnel Ad Building Marketing & Strategy 77

Buzz Marketing for Technology

JUNE 27, 2008

Personal Learning Environments (PLEs) refer to the aggregation of single-functionality tools which enable learners greater control over their own learning experience. Personal Learning Environments (PLEs) refer to the aggregation of single-functionality tools which enable learners greater control over their own learning experience.

Wiki 100

Wiki Enterprise Management Work Management Aggregators 100

Sharpspring

APRIL 30, 2020

With customer expectations for seamless service in the digital age continuing to rise, how can you ensure that you’re offering the best possible experience on every channel? In order to offer this level of service, you need to adopt an omnichannel customer experience mentality for your marketing and sales strategy. Omnichannel vs. Multichannel.

Paid Content 66

Paid Content Ideal Customer Profiles Ad Building Marketing Automation Services 66