Meerkat Marketing
JULY 18, 2019
Creating a new marketing budget can be a daunting yet very important task as a marketing leader. Marketing budgets should not be put together based on prior year’s performance, or based on tactics marketers are looking to deploy. Keep the marketing budget flexible and adaptable.
Meerkat Marketing
JULY 18, 2019
Creating a new marketing budget can be a daunting yet very important task as a marketing leader. Marketing budgets should not be put together based on prior year’s performance, or based on tactics marketers are looking to deploy. Here are 5 tips to keep in mind to create a marketing budget for success. #1
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The Effective Marketer
JANUARY 6, 2009
Marketers are used to creating marketing plans, including advertising campaigns, trade show schedules, etc. Many marketers I know have calendars posted on the walls marking important dates, deadlines, events, and so forth. A great marketing plan is created! Spreadsheets abound, and ideas flow.
The Effective Marketer
MARCH 17, 2010
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking B2B Email Design – Gallery 2 Last week I started an email design gallery containing a series of HTML emails I received. Good balance between copy and design elements. Big blue lead in.
Unbounce
NOVEMBER 16, 2021
Your ad’s design grabs a person’s attention, but it’s up to the copy to convince them to click. Plenty of folks who browse ads are still deciding how they feel about different brands on the market. Google AdWords’ average CPA is $48.96 That means less money spent from your marketing budget and more money in your pockets.
The Effective Marketer
MARCH 9, 2010
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like? Sure, our email marketing software has some canned templates but they are very bland.
The Effective Marketer
DECEMBER 8, 2010
Buyer personas and content creation The interaction was great and the fact that we had people from both SMB and large companies was great, we could hear both sides of the story and how different size companies work with marketing automation. One of the interesting points raised during the discussion was about content creation.
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