Manual Bidding is Inefficient: Why You Need Automation for Paid Search Optimization
QuanticMind
JUNE 28, 2019
Paid search automation has become increasingly popular in the past few years, striking a huge debate over the merits of manual versus automated bidding in Google ads. Advertisers have managed PPC optimization manually since the beginning of Google Adwords. The Benefits of Automated Bidding in Paid Search.
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