DivvyHQ

APRIL 22, 2019

Ah, the good-ole SWOT analysis… It brings up fond memories of my college days and my Business Marketing 101 class. SWOT-ing may seem a bit old school, but the exercise still has great significance in 2019. SWOT Analysis Revisited. A SWOT-ing Guide for Content Marketers. But therein lies the problem. Capabilities.

SWOT 81

SWOT Analysis Content Work Management 81

Sprout Social

MARCH 7, 2024

Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking. Rather than make assumptions, use your report to make data-driven calculations of how your business compares in terms of market share, customers, messaging and differentiation. Let’s dive into some more key benefits.

Analysis 86

Analysis Marketing AI Examples SWOT 86

Tomorrow People

JUNE 14, 2022

Step 1: Identify who to benchmark against. If you’re working for a new startup, the obvious picks for competitive benchmarking are the industry ‘winners’. In B2B tech, this might mean having the most efficient and effective software solution, for instance. What differentiates their offering: How are they unique?

Analysis 156

Analysis Effectiveness Work Management Marketing Management 156

Sprout Social

NOVEMBER 21, 2023

By keeping an eye on your competitors’ activities, you can learn from their wins and losses, develop foolproof strategies, better position your products and differentiate your brand. There might be a new automation software slashing marketing costs in half. two accounting software for small businesses.)

SWOT 89

SWOT Budget Programs Eye-Tracking Advertising Benchmark 89

The Lead Agency

NOVEMBER 14, 2023

SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) provides a structured framework to evaluate your own business against competitors, revealing areas of competitive advantage or vulnerability. Utilising online tools such as Google Trends , SEMrush , or SimilarWeb aids in identifying digital competitors and their online presence.

Ad Building 118

Ad Building Business Work Management SWOT 118

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Checking out how much content they’ve developed in total could help you set expectations or benchmarks for your content.

Planning 96

Planning Paid Search Agency Advertising Benchmark Analysis 96

Vision Edge Marketing

NOVEMBER 28, 2023

Use this information to identify your strengths, weaknesses, opportunities, and threats (SWOT) and create your SWOT table. Essential Element 4: Building Competitive Differentiation A well-crafted strategy that results in competitive differentiation is the key to standing out from the crowd.

Webinar Metrics 225

Webinar Metrics SWOT Marketing & Strategy Lead Ranking 225