Account Based Marketing, Buyer Intent, Intent and Press

Albacross and Bombora announce partnership to enhance Buyer Intent Data and Account Based Marketing in Europe

Albacross

NOVEMBER 13, 2023

Stockholm, Sweden – 13.11.2023 – Albacross , Europe’s leading provider of account-based marketing (ABM) and buying intent data solutions, is thrilled to announce a landmark partnership with Bombora, the globally recognized leader in offering intent data for B2B sales and marketing.

Bombora

Bombora Account Based Marketing Buyer Intent Intent Data

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Madison Logic

JULY 25, 2023

Earlier this year, Forrester named Madison Logic a Leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023 , recognizing the company as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation.

Intent Data

Intent Data Buyer Intent Intent Account Based Marketing

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Madison Logic

JULY 25, 2023

Earlier this year, Forrester named Madison Logic a Leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023 , recognizing the company as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation.

Intent Data

Intent Data Buyer Intent Intent Account Based Marketing

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Cracking the Code: Turning Intent Data into Go-to-Market Success

MORE WEBINARS

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

Madison Logic

JUNE 15, 2023

The recognition includes the Momentum Leader for “Account-Based Orchestration Platforms – Overall” which reflects the company’s high user ratings and positive movement over the last year.

Account Based Marketing

Account Based Marketing ABM Enterprise Management Peer-to-peer

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

Madison Logic

JUNE 15, 2023

The recognition includes the Momentum Leader for “Account-Based Orchestration Platforms – Overall” which reflects the company’s high user ratings and positive movement over the last year.

Account Based Marketing

Account Based Marketing ABM Enterprise Management Peer-to-peer

How to Use Account Mapping to Build an Effective ABM Campaign

Hubspot

JULY 3, 2020

Account-based marketing (ABM) is transforming the B2B marketing and sales world because of its effectiveness in reaching high-value target accounts — but it's a difficult strategy to manage. ABM has a lot of moving parts that need to move as a synchronized whole to bring success to your organization.

Account Based Marketing

Account Based Marketing ABM Ideal Customer Profiles Budget Programs

Customer Purchase Intention and Use in B2B Marketing

Heinz Marketing

APRIL 20, 2023

By Sarah Threet, Marketing Consultant at Heinz Marketin g What is Purchase Intention and Intent Data? Purchase intention (or buyer intent) is a measure of each shopper’s propensity to buy a product or service. Intent data is the dataset that provides insight into the customer’s journey.

Purchase Intent

Purchase Intent Top of Funnel Purchase Intent

Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic

MAY 24, 2023

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. in eight evaluation criteria, including uniqueness of proprietary data, industry/vertical/keyword coverage, intent data types, pricing flexibility and transparency, and roadmap.

Intent Data

Intent Data Intent Account Based Marketing Enterprise Management

Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic

MAY 24, 2023

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. in eight evaluation criteria, including uniqueness of proprietary data, industry/vertical/keyword coverage, intent data types, pricing flexibility and transparency, and roadmap.

Intent Data

Intent Data Intent Account Based Marketing Enterprise Management

Madison Logic Earns Record-Breaking Leader Badges for Its ABM Platform in the G2 Spring 2023 Grid®

Madison Logic

APRIL 4, 2023

Customer reviews offered persistent recognition for the ability to prioritize accounts, personas, and content with its superior proprietary data; best-in-class customer support; and the predictable and sustainable ROI clients experience when executing a multi-channel ABM strategy with Madison Logic. ” – Adam S.,

Account Based Marketing

Account Based Marketing ABM Peer-to-peer Multi-Channel

Madison Logic Sets Clear Competitive Advantage with 15 Leader Badges in New G2 Fall 2023 Grid® Reports

Madison Logic

SEPTEMBER 14, 2023

Technology leadership and high customer satisfaction reviews drive top rankings among B2B marketing solution providers NEW YORK, NY — September 14, 2023 — Madison Logic , the leading global digital Account-Based Marketing (ABM) platform, today announced that it set a new company record with 48 total badges in the G2 Fall 2023 Grid® Reports.

Enterprise Management

Enterprise Management Account Based Marketing Buyer Intent Marketing Management

Who’s Who in the Intent Data Business?

Aberdeen

JANUARY 22, 2019

Buyer intent data is gold, and like the eponymous rush of 1848, data-driven organizations are scrambling to make the most strategic and lucrative use of this digital resource, particularly for account-based marketing (ABM). We’ve compiled some big names in the intent data space. EverString.

Intent Data

Intent Data Intent Bombora Marketing AI

Terminus Named a Leader Among Account-Based Marketing Platforms

Terminus

JANUARY 31, 2023

Terminus earned a differentiated rating in the orchestration design, engagement channels, personalization, advertising, account and buying group selection prioritization, roadmap, and market approach criteria. The Forrester New Wave evaluated 10 category providers according to offering, strategy and market presence.

Account Based Marketing

Account Based Marketing Multi-Channel Forrester ABM

Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2023 Reports

Madison Logic

DECEMBER 14, 2022

Company’s forward momentum continues with Leader ranking for Account-Based Advertising, Marketing Account Intelligence, and Buyer Intent Data Provider. Results of the G2 Grid reports are calculated based on verified customer satisfaction and market presence within a product category.

Top of Funnel

Top of Funnel Peer-to-peer Enterprise Management Account Based Marketing

Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2022 Reports

Madison Logic

DECEMBER 14, 2022

Company’s forward momentum continues with Leader ranking for Account-Based Advertising, Marketing Account Intelligence, and Buyer Intent Data Provider. Results of the G2 Grid reports are calculated based on verified customer satisfaction and market presence within a product category.

Top of Funnel

Top of Funnel Peer-to-peer Enterprise Management Account Based Marketing

Madison Logic’s Tom O’Regan Named a Top ABM Leader and Innovator Impacting the B2B Sector

Madison Logic

SEPTEMBER 29, 2020

B2B magazine recognizes O’Regan for building a data-driven global measurement platform to lead the ABM shift. The list celebrates pioneers and experts who are making strides in the ABM sector of B2B marketing. He is a pioneer of ad tech and intent data, today’s fastest-growing B2B investment.

Account Based Marketing

Account Based Marketing ABM Paid Search Agency Eloqua

Madison Logic Wraps Up Another Impressive Year with 46 Badges in New G2 Winter 2024 Grid® Reports

Madison Logic

DECEMBER 19, 2023

Customer reviews continue to offer persistent recognition for the company’s industry-leading intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support. We highly recommend them!” ” — Mackenzie B.,

Enterprise Management

Enterprise Management Peer-to-peer Account Based Marketing Impressions

DealSignal Introduces CRM Data Health™ for Salesforce

DealSignal

AUGUST 27, 2020

Bad CRM data is a pervasive issue that has a negative ripple effect on B2B marketing and sales performance: from inaccurate ABM targeting, to bounced emails that can damage sender reputation, to outdated or irrelevant contacts that clog marketing automation systems at a great cost,” said DealSignal founder & CEO, Rob Weedn.

CRM

CRM Ideal Customer Profiles Account Based Marketing Salesforce.com

NEWS: DealSignal Introduces CRM Data Health™ for Salesforce

DealSignal

AUGUST 28, 2019

Bad CRM data is a pervasive issue that has a negative ripple effect on B2B marketing and sales performance: from inaccurate ABM targeting, to bounced emails that can damage sender reputation, to outdated or irrelevant contacts that clog marketing automation systems at a great cost,” said DealSignal founder & CEO, Rob Weedn.

CRM

CRM Ideal Customer Profiles Account Based Marketing Salesforce.com

Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

FEBRUARY 22, 2019

At Directive, you can find our clients ’ favorite solutions to obtain these databases below: Dun & Bradstreet – Praised for the quality of reporting for account planning and quality of firmographic company data. Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization.

Database Marketing

Database Marketing PPC Work Management Marketing Management

Press Release: Full Circle Insights Partners with 6sense on Integration that Empowers Marketers to Measure the Impact of ABM Strategies Inside the CRM

Full Circle Insights

FEBRUARY 28, 2023

The first martech solution to give B2B marketers the power to measure campaign performance in an ABM funnel framework, Full Circle ABM now integrates with 6sense to enable the tracking of accounts from the detected stage, indicating when an account may be recognised as in-market based on intent signals, all the way to closed-won business.

Full Circle Insights

Full Circle Insights Account Based Marketing Marketing Attribution Sales Management

What is B2B Demand Generation?

Inbox Insight

JANUARY 5, 2023

Account-based marketing: mutual exclusivity? Another common misconception is that you must choose between Account-Based Marketing (ABM) and demand generation. Incorporate account-based marketing. Use intent data to find in-market buyers and scale demand.

Demand Generation

Demand Generation Demand Generation Agencies Top of Funnel Demand

B2B Marketing Zone

Albacross and Bombora announce partnership to enhance Buyer Intent Data and Account Based Marketing in Europe

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Webinars

Trending Sources

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Webinars

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

How to Use Account Mapping to Build an Effective ABM Campaign

Customer Purchase Intention and Use in B2B Marketing

Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic Earns Record-Breaking Leader Badges for Its ABM Platform in the G2 Spring 2023 Grid®

Madison Logic Sets Clear Competitive Advantage with 15 Leader Badges in New G2 Fall 2023 Grid® Reports

Who’s Who in the Intent Data Business?

Terminus Named a Leader Among Account-Based Marketing Platforms

Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2023 Reports

Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2022 Reports

Madison Logic’s Tom O’Regan Named a Top ABM Leader and Innovator Impacting the B2B Sector

Madison Logic Wraps Up Another Impressive Year with 46 Badges in New G2 Winter 2024 Grid® Reports

DealSignal Introduces CRM Data Health™ for Salesforce

NEWS: DealSignal Introduces CRM Data Health™ for Salesforce

Why It’s Time to Start Leveraging Database Marketing for PPC

Press Release: Full Circle Insights Partners with 6sense on Integration that Empowers Marketers to Measure the Impact of ABM Strategies Inside the CRM

What is B2B Demand Generation?

Stay Connected