Scoop.it

JANUARY 24, 2023

emails will be sent and received per day in 2023. So, how will you formulate the email strategy in 2023? Some brands will even consider adding SMS, in-app, push notifications, and channels like WhatsApp. So, Brand Indicators for Message Identification (BIMI) will go from a trend to a must-have element in 2023.

Planning 82

Planning ROI Paid Search Agency Marketing & Strategy 82

Litmus

DECEMBER 7, 2022

In the spirit of keeping the flow of knowledge-sharing alive, we asked our Litmus Live presenters to share what they predict is in store for email marketing in 2023 and beyond. Make sure to register for our December Litmus Talks webinar where we’ll be discussing ALL the things we at Litmus think will be top of mind in email throughout 2023.

Email Marketing 89

Email Marketing Trends Planning Paid Search Agency 89

Martech

APRIL 23, 2024

That will mean different things for different businesses – maybe for you it’s about increasing engagement in your customers’ inboxes, or reaching them at the right time via SMS. Watch the free demo Originally published on Salesforce.com on September 27, 2023.

Top of Funnel 68

Top of Funnel Analytics De-duplication Work Management 68

Vision6

AUGUST 23, 2021

billion annually by 2023. Some of the messages you are sending may even be better suited to other communication channels, such as SMS. If you’re looking to cut through the inbox clutter during the holiday seasons, then this email and SMS dynamic duo should definitely be part of your marketing strategy.

Marketing Automation Services 105

Marketing Automation Services Loyalty Marketing Automation Email Marketing 105

Litmus

FEBRUARY 7, 2023

This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “ Email Marketing Trends in Focus for 2023.” We’ll also see email marketers asked to flex outside of email into social, SMS, and other forms of engagement. There’s still a supply and demand issue. Avoid ambiguous rating scales.

Email Marketing 89

Email Marketing Design Trends Work Management 89

Litmus

DECEMBER 13, 2021

Data privacy measures are increasing and each new regulation impacts how email marketers reach their audiences. In 2014, Canada’s Anti-Spam Law (CASL) went into effect, with The European Union’s privacy law— General Data Protection Regulation (GDPR) —following in 2018. How to privacy-proof your email program.

Privacy 103

Privacy Opt-out Contingency Planning Opt-in 103

Single Grain

AUGUST 7, 2023

In 2023, 253.3 This includes not only mobile advertising, but also other strategies such as: SMS Marketing : Sending promotional text messages to customers. while mobile marketing includes various methods like SMS, location-based services, app marketing, and more. The FTC highlights all mobile ad privacy best practices.

Mobile Advertising 52

Mobile Advertising Paid Content ROAS Advertising Agencies 52