Single Grain

MARCH 28, 2023

Your innovative tool stands to serve a pocket of your industry, and you need to figure out how to put it in front of people. In this post, we’ll explore 9 great ways to use PPC for SaaS platforms when attempting to drive users to sign up for your software. So you’ve got a SaaS platform that you want to promote.

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Single Grain

JANUARY 23, 2023

Dive Deeper: How to Perform Marketing Competitor Analysis (+ 6 Best Tools Comparison) 2) They Use Accurate Targeting for Higher Conversion Rates with a Low Budget One of the best things about hiring a PPC consultant is that they analyze, optimize and find a way to deliver a higher conversion rate. This could make your research easy.

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Sprout Social

MAY 14, 2024

LinkedIn carousel ads are more targeted posts, with campaign objectives and budgets to maximize engagement. LinkedIn previously supported organic carousels with multiple media formats like images and video, but this feature has been sunset as of December 2023. Choose the bid by cost per click (CPC) option For increased clicks.

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illumin

JANUARY 22, 2024

However, it wasn’t until 2007 when Facebook officially launched its ‘Facebook Ads’ platform which allowed businesses to create individual profiles as well as “social ads” which were ads that combined social actions from a user’s friends (such as recent purchase of a business review) with an advertiser’s message.

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Single Grain

MAY 11, 2023

Dive Deeper: 75+ CRO Statistics That’ll Help You Increase Sales in 2023 2) Digital Ads Reinforce Credibility and Brand Awareness There’s a lot of psychology that goes into seeing an ad online. Typically, the only limitation will be your targeting criteria and your budget.

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Metadata

JANUARY 8, 2024

Liam Barnes , Head of Demand Generation at Bionic, whipped out the 2023 version of this adage during his DEMAND session : “If you don’t measure them your campaigns, you’re screwed.” In fact, we encourage our customers to invest a sizable chunk of their budget in brand awareness ads on Facebook despite the channel’s low cost per click (CPC).

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Single Grain

JUNE 21, 2023

DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Demand Sage ) There are over 10,000 B2B software pages on LinkedIn. Hootsuite ) LinkedIn users with a profile picture are 7X more likely to be found. lower cost per acquisition.

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Zoominfo

JULY 14, 2023

If you’re looking to get even more specific, then you can look to develop an ideal customer profile, or ICP. In 2023, buyers early in the sales cycle are increasingly evaluating suppliers through digital technologies such as mobile apps, social media, and texting. Which Channels Should a B2B Marketing Strategy Include?

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Single Grain

APRIL 5, 2023

2) Better Budget Management You can already see how ad targeting can help save your company money to make sure every cent is optimally invested in reaching the right people. These tools can help you answer important questions such as: Are enough people searching for this term to justify targeting it?

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Unbounce

JUNE 6, 2023

Generative AI tools like ChatGPT, Midjourney, and Smart Copy can spin up everything from copy and imagery to a full-blown advertising plan. Unbounce is a landing page builder with AI technologies to help you build landing pages and optimize, and lots of other very cool AI tools. And I think AI-based tools are no different to that.

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Single Grain

NOVEMBER 14, 2023

Updated November 2023. More Competition Means Higher CPC Rates The obvious drawback with popular advertising platforms is that they’re, well, popular. The cost of advertising on the most popular networks is pretty high, given the amount of competition. Meanwhile, the average CPC of Facebook ads is $1.72

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Martech Advisor

DECEMBER 16, 2019

Consider the following social media advertising statistics: 26% of users who click on Facebook ads end up buying the advertised product ( Source ). According to the CMO survey , brands will almost double their budget allocated to social media advertising by 2023. Campaign Budget and Success Metrics.

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Single Grain

JANUARY 30, 2023

To jump straight to the marketing prompts, click here. How Is ChatGPT Different from Jasper or other AI Writing Tools? Why Is ChatGPT a Powerful Tool for Marketers? Other AI-writing tools are created solely to perfect your writing and to make it easier for you to create marketing content. Let’s begin!

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