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5 Smart Marketing Strategies for Niche Businesses

Convince & Convert

highlight to tweet) Don’t just stick to regular social media tactics or blogging. Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers. Leverage Sustainable Mediums. A great example of a sustainable medium is video.

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Are Your Peers Beating You to Video Marketing Results?

Vidyard

For the fourth year in a row, we’ve partnered with Demand Metric to publish The 2017 State of Video Marketing which samples a broad array of video marketing professionals across industries to see how they’re doing. Others still tried home-grown solutions, and regardless of medium, all despaired the lack of insight.

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Viewtopia: The Perfect Place for Marketers to Be on November 9-10, 2016

Vidyard

Video is everywhere, and it’s proving its value across organizations because it engages and converts better than other mediums. Here’s a sample of what you’ll learn in our sessions and workshops: Using video strategically throughout the buyer’s journey. In 2014, we ignited the the world’s passion for video marketing.

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SMX West 2017 Day 1 – Google Assistant, Advertising in Google Maps, Offline Attribution

QuanticMind

There were 76 billion calls driven by digital marketing to US businesses in 2014 – the number is projected to jump to 162 billion in 2019. For more details on how to get more out of Google Shopping, please see our Become an Expert on Google Shopping blog series.). Search ads are projected to drive 48 billion call conversions this year.

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A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

Are you a marketer for a small- or medium-sized business? Here’s what some sample HubSpot data from Pinterest looks like: This is an important step for Pinterest as it moves toward being a more established social media marketing platform. All of those blog posts you’re writing? If so, this update is for you.

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40% of People Say They Don't Read Blogs: Here's How You Can Still Get on Their Radar

Hubspot

According to our 2020 State of Marketing report , blogging is the third most utilized form of content marketing, just behind video and infographics. Like any successful strategy, many brands, publishers, and individuals have jumped on the blogging bandwagon. Currently, there are 600 million active blogs globally.

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What is eCommerce Website Development? Guide for Beginners (2023)

Huptech Web

Features: Seamless WordPress integration Open source development platform Extensive theme options Smooth integration with your marketing tools Built-in blogging feature Related blog: Shopify vs WordPress — what should you choose? Magento is a highly adaptable ecommerce platform for growing medium-sized businesses.