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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

For instance, you might spot some niche market segments your competitors might be neglecting, like a different age group or interest. Step 2: Scope out priorities with SWOT analysis After identifying your competitors, the next step is to conduct a SWOT analysis for each.

SWOT 98
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The Beginner's Guide to Competitive Benchmarking

Hubspot

By benchmarking yourself against the competitors, you can identify any "blind spots" in your sales efforts, pinpoint best practices, and maintain a competitive edge within your market. By keeping a pulse on their overall performance, you can ensure you’re on the right track and spot immediate opportunities for improvement.

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Market and Competitive Intelligence Solution Poised to Redefine CI/MI Paradigms

Contify

In the world of sport, scouts are employed to spot precocious talent as well as monitor their rivals at a deeply technical level. Identification of Blind-Spots (B) It is rightly said, “We do not know what we do not know”. Cultural intelligence (C) From SWOT to TOWS. In hindsight, the early signals of the pandemic did exist.

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How to Align with Your Sales Team, According to HubSpot Marketers

Hubspot

All offices are structured differently, but often times sales and marketing employees sit in separate spots. Once you've identified a detailed list of competitors, take time to do a competitive analysis or a SWOT analysis to see how your marketing strategies compare to theirs. How to Align With Your Sales Team.

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How strategy frameworks can help your brand stay relevant

Sprout Social

3 frameworks to spot the big picture for your brand By learning simple, strategic frameworks, you can start thinking through the trends that could define your company’s future and give you a leg up on areas and conversations to research. You likely have the knowledge to do a SWOT without much external research. New categories?

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SaaS Marketing Plan: How to Create Your Own

accelerate agency

Ideally, you’ll spot gaps in a competitor’s approach, which your product is able to fill. Provide a SWOT analysis with a list of competitors and their value propositions, such as features, pricing models, and USPs. You need to find out what your competitors are up to, and compare their product and marketing approach with your own.

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SaaS Marketing Plan: How to Create Your Own

accelerate agency

Ideally, you’ll spot gaps in a competitor’s approach, which your product is able to fill. Provide a SWOT analysis with a list of competitors and their value propositions, such as features, pricing models, and USPs. You need to find out what your competitors are up to, and compare their product and marketing approach with your own.