Valasys

JUNE 12, 2019

Tracking the researching habits of the buyer personas & diving them into several clusters on the basis of their demographic, technographic, firmographic, fit-data, psychographic, cookie-data, intent data as well as on the basis of their past browsing history & buying preferences, helps the marketers run hyper-personalized campaigns for them.

Marketing AI 58

Marketing AI B2B Sales B2B Marketing Top of Funnel 58

Valasys

JUNE 24, 2019

The data gathered from social chatter is analyzed & merged with data from the demographic, technographic, firmographic, psychographic & “fit-data” of the potential customers as well as their past browsing details & purchase histories. Thus, mobile marketing is an important tool for B2B marketers.

Mobile Marketing 65

Mobile Marketing Social Marketing Marketing & Strategy B2B Marketing 65

Valasys

MARCH 9, 2020

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web. According to a report by Loyalty360.org

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

AUGUST 19, 2019

Furthermore, the personas are also segmented based on their demographics, technographics, firmographic, psychographic, ‘fit-data’ as well as the methodologies opted by them for researching about their buying preferences and based on their past buying habits.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

SEPTEMBER 10, 2019

For what niche it has been designed specifically for – the demographics, firmographics, technographics & the psychographic aspects intact. While the prospects are essentially present on all the platforms across the web, not all the referral channels contribute to the web traffic in the same proportion.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 6, 2019

Important demographic, technographic, firmographic, psychographic & “fit-data” about the potential buyers, as follows, can help in segmenting the audiences: Where the followers on your Twitter page coming from & what are is their primary gender?

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

AUGUST 9, 2019

The data from the demographic, technographic, psychographic, firmographic insights of the prospects is integrated with the “fit-data” & the past browsing & buying histories of the prospects. These days, the prospects with long fostered digital footprints are easier than ever to target.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40