Remove podcast
article thumbnail

Why Marketing Should Have a Quota

Crimson Marketing

PR and social media content can also drive buyers to a microsite for a free trial or a webcast, or a number of other measurable actions. This article was inspired by my podcast interview with Kerry Langstaff , Vice President of Marketing at Xignite. Or a link to a web page where readers can download something.

article thumbnail

#COSeries Recap: Top Priorities For B2B Strategies In New Reality

Content4Demand

This years’ Campaign Optimization Series , hosted by Demand Gen Report , put a spotlight on the strategies and tools marketers have seen success within this new environment, with targeted webcasts led by industry thought leaders addressing topics such as ABM for sales success, virtual event best practices, data strategies and more.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

62% of B2B vendors in North America use webinars and webcasts in marketing, though usage is considerably higher at the enterprise level (79%) than in SMB firms (61%).( Nearly two-thirds of North American B2B vendors use white papers to generate leads; 79% of enterprises and 62% of SMB firms.( Cox Business ). Cox Business ). Cox Business ).

article thumbnail

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia.

article thumbnail

B2B Lead Generation Blog: Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Meet experts; mingle with your peers; and discover new data, strategies, and tactics (includes search, podcasting, email & microsites).

B to B 120
article thumbnail

Content Marketing Tips for Lead Nurturing

markempa

Email examples: links to by-lined articles, blog posts, links to third party articles, case studies, press releases, white papers, e-newsletters, event invitations, archived event links, research reports, blogs, success stories, video, podcasts, third-party articles and website content. Webcasts and podcasts — Send a link in emails.

article thumbnail

Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

This includes sites like YouTube for video; iTunes for podcasts; and Insight24 for B2B webcasts, video and podcasts. Other Viral Promotion Tactics Trade shows – promote your viral content (microsite, video, blog etc.) are the most effective means of spreading viral content. in your booth.