Remove Media Plans Remove Statistics Remove Traffic Remove Web 2.0
article thumbnail

Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. These statistics are easily and readily available from your dashboard in Google Analytics. In Google Analytics look at Traffic Sources > Keywords.

B2B 60
article thumbnail

5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

It will help to drive more traffic to your site where you could build a deeper relationship with them. Instead of thinking of Facebook, LinkedIn and Twitter as lead generators, use them to increase awareness and drive traffic to your website. I have even read statistics where Facebook is now drawing more visitors than Google.

Rules 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That is the value to me of Web 2.0 That is the value to me of Web 2.0 That is the value to me of Web 2.0 j Deborah L Maue Social media = Web 2.0. is about the tools, social media is about the strategy. Deborah L Maue Social media = Web 2.0.

article thumbnail

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60
article thumbnail

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Every good social media plan STARTS with a solid marketing strategy but social media efforts are sub-optimized if a company is too wedded to long-term plans and can’t respond to sales opportunities happening RIGHT NOW in front of their noses. This one is creating moderate traffic. In the early days of Web 2.0

article thumbnail

3 Reasons Email is the Coolest Vampire Today

Convince & Convert

Robert Scoble argued that email faced deletion at the hands of Web 2.0 And now, people are getting multiple email accounts (free via gmail and yahoo) in order to better manage their traffic. Email helps them boost traffic and stave off user attrition. As others have said, the email address is sort of your SS# on the web.

RSS 129
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I a short period of a month, he abandoned the outreach campaign because, although it started to build traffic to his site, it didn't result in a huge increase in sales. He has a very small start up consumer product company – has a FB page, a Twitter profile and hired me to do some outreach work.